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Product / Viral Content

Turn proven viral posts into your own.
In your voice, ready to publish.

Origami learns how you write, maps the top-performing posts in your niche across X, LinkedIn, TikTok, and Instagram, then helps you turn a proven winner into an original post that sounds like you. You review and publish. Origami never posts for you.

Why it worked: Contrarian hook plus specific numbers
DK
Dana Kim
@danakim
···

i sent 4,000 cold emails last month. these 3 subject lines got 60% of the replies: 1. "quick q about {company}" 2. "saw you're hiring SDRs" 3. "this is a cold email" steal them.

9:14 AM · Jul 1214× usual
2103204.2K

[01] Map the winners in your niche

Proven posts, not guesses.

Origami scrapes the top-performing posts across your niche and filters to the genuine winners: posts that beat their own author's baseline, are recent, and are not engagement bait. Every post comes with a note on why it worked.

Why it worked: Counterintuitive result, backed by numbers
Beat baseline 9×Last 30 daysNo engagement bait
ML
Marcus Leein· 2nd
Head of Growth at Northwind2d · 🌐
+ Connect

We killed our SDR playbook. Reps were sending 200 emails a day and booking nothing. So we cut volume by 80% and researched every account by hand. Reply rates went from 1% to 9% in three weeks. Volume was never the problem. Relevance was.

3,880142 comments · 96 reposts usual
LikeCommentRepostSend
PN
Priya Nair
@priyanair
···

nobody wants to buy your product. they want to solve their problem. write like it.

6:02 PM · Jul 9 usual
881402,940
TA
Tom Alvarez
@tomalvarez
Saved

stop buying lead lists. spend that budget on one great researcher (or an AI that acts like one). your reply rate will thank you.

11:20 AM · Jul 7 usual
761902,510

[02] How it works

Learns your voice

Origami reads through your best posts and builds a profile of how you actually write, so every draft sounds like you and not like AI.

Maps the winners

It scrapes the top posts in your niche across X, LinkedIn, TikTok, and Instagram, then ranks them by how far each beat its own author’s baseline.

Makes it yours

Pick a winner and Origami co-writes your version in the studio: proven format, your voice, tuned to your product, ready to publish.

[03] Make it yours

The proven post on the left. Your version on the right.

The studio keeps the format that worked and rewrites it in your voice, tuned to your product with a soft call to action. Edit inline, then copy it out and post it yourself.

The original · reference

Why it worked: Timely, specific, low-effort format
AR
Alex Rivera
@alexrivera
···

3 lines that doubled my reply rate: "noticed you just raised your series a" "congrats on the new VP of sales" "saw you're hiring 5 AEs" timing beats volume. every time.

8:30 AM · Jul 511× usual
2404106.1K

Editing your X post

FM
Finn Mallery
@finnmallery
Click to edit

we stopped guessing which accounts to email. now our AI finds the 20 companies hiring for the exact role we sell into, every morning. reply rates doubled in two weeks. turns out timing beats volume.

214/280 Saved to Your posts
View in Your posts →

[04] Why it works

Proven, not guessed.

Sounds like you, not like AI

Origami learns your voice from your own best posts, so drafts keep your tone and point of view instead of generic AI phrasing.

Winners scored by outlier, not just likes

Every post is ranked by how far it beat its own author’s baseline, so you model formats that genuinely broke out, not posts from accounts that always go big.

Cross platform discovery

Origami studies the top posts on X, LinkedIn, TikTok, and Instagram, then drafts polished posts for X and LinkedIn.

You stay in control

Origami takes you right up to publish and stops there. You review every post and share it yourself. Nothing goes out automatically.

Find your next perfect customers.

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