About
Executive Leader | President | CCO | CMO | CPG | Medical Devices | Health & Wellness Service Industry Growth, commercial, strategy, and operations executive who builds brands and companies in the areas of CPG, SaaS, health & wellness services, and medical devices. Adept at leading transformations and turnarounds, setting vision and direction, building high-performance teams, owning and delivering P&Ls, delivering exceptional customer experiences, developing and executing marketing and sales plans, developing multi-channel distribution plans, achieving operational excellence, building organizational capabilities, and creating and launching customer-centric innovation that accelerates new customer acquisition and builds loyalty. Deep experience with multibillion dollar companies and startups across the USA and Europe. A champion of diversity and inclusion efforts. I believe in the endless possibilities of great teams learning and working together to achieve excellence. Specialties: Strat…
Experience
President
Pritikin Longevity Center · Doral, FL
Present
The Pritikin Longevity Center is the pioneer and leading destination for a medically-supervised health and wellness experience to transform the trajectory of health. For over 50 years, the Center has been the premier destination for evidence-based approaches to address health concerns (coronary heart disease, type 2 diabetes, weight loss, etc.) and to discover proactive approaches to live a long and healthy life.
Chief Commercial Officer (Cco)
Arteria Technology, Inc. · Orlando, FL
Led the commercialization and growth strategy of a novel human thermoregulation health and wellness device.
Senior Vice President at Us Nutraceuticals- a Murugappa Group Company
Murugappa Group · Eustis, FL
Conceived, built, launched, and managed the company's DtoC business focused on prostate health.
President/Founder: Leadership, Marketing, and Strategy Consulting
ATEP Consulting · Greater Orlando
Strategy development and interim leadership roles for early-stage businesses in medical device, healthcare services, SaaS, sleep apnea, and dietary supplements.
Sr Executive Director, General Manager- Johnson & Johnson Human Performance Institute
Johnson & Johnson · Orlando
Led health, wellness, and performance service business achieving year on year growth with staff of 70+ employees and contractors.
Executive Director, Head of Marketing- Johnson & Johnson Human Performance Institute
Led growth strategy and cultural integration of newly acquired company into J&J.
Franchise Business Director - Europe - Benecol Brand
Johnson & Johnson · London Area, United Kingdom
Responsibility for full P&L and successful turnaround strategy with year-on-year growth for $120 Million BENECOL® business in Ireland, UK, and Belgium.
Sr. Marketing Manager- Splenda Brand
Johnson & Johnson · Fort Washington, PA
Marketing lead driving year on year growth for $350 Million SPLENDA® brand.
Marketing Manager- Tylenol Pm and Simply Sleep Brands
Johnson & Johnson · Fort Washington, PA
Marketing lead driving year on year growth of $130M portfolio of TYLENOL PM® and SIMPLY SLEEP®.
Marketing Manager- Tylenol Brand
Johnson & Johnson · Fort Washington, PA
Innovation, packaging, and NDAC response for TYLENOL® analgesic brand.
Associate Marketing Manager, Tylenol Brand
Johnson & Johnson · Fort Washington, PA
Cold, flu, allergy, and sinus categories.
Education
Duke University - The Fuqua School of Business
Master of Business Administration - MBA
Yale University
BA, Economics
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