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Sebastian Wochnik

Sebastian Wochnik

CPO @ Thryve | Leading product & engineering for data-driven healthcare

Berlin, Berlin, GermanyInformation Technology & Services
Company
Thryve
Title
Chief Product Officer
Seniority
C Suite
Department
Product Management
Location
Berlin, Berlin, Germany
Industry
Information Technology & Services

About

I build products at the intersection of health, data, and technology. As CPO at Thryve, I lead product and engineering to scale our health data platform, connecting millions of devices and users worldwide. My journey began in journalism and venture capital, where I learned to translate complex ideas into clear stories and needs — a skill that now guides how I build products and systems.

Experience

Chief Product Officer

Thryve · Berlin, Germany

Present

We build an ISO 27001–certified health data and analytics platform that processes high-frequency sensor data from medical and consumer devices of millions of end-users for insurers, care providers, and governments worldwide. 𝗔𝘀 𝗖𝗣𝗢, 𝗜: - Lead the full lifecycle of product development and technical delivery, with direct responsibility for our engineering, data science, and platform teams. - Drive the product roadmap and expand the capabilities of our data platform in close alignment with business development and sales. - Oversee technical customer success for enterprise clients, partnering closely with their developers to help them get the most out of Thryve’s platform. - Align product and technology strategy with company vision and requirements in (digital) health markets. 𝗞𝗲𝘆 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲𝘀: - Re-centered the product roadmap around improving developer experience and customer outcomes by re-designing existing APIs, dat integrations and data models. - Drove development…

Product Lead

Thryve · Berlin, Berlin, Deutschland

As Product Lead, I was responsible for the evolution of Thryve’s data platform and backend architecture, ensuring scalability, reliability, and readiness for future product growth. 𝗞𝗲𝘆 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲𝘀: - Led the transition from a monolithic backend to a scalable, event-driven microservice architecture. - Introduced an event-driven data calculation framework, reducing computation times from hours to seconds. - Established continuous deployment practices by restructuring release planning and delivery processes. - Enhanced observability across applications, enabling early detection and resolution of issues. 𝗖𝗼𝗿𝗲 𝗮𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀: - Expanded supported data sources and data types to cover use cases across the healthcare ecosystem. - Stabilized the core data infrastructure to handle rapid user growth. - Significantly reduced “my data is missing” incidents through improved reliability and monitoring reducing customer churn.

Interim Product Owner (Thryve Wearable Api)

Thryve · Berlin, Berlin, Deutschland

As Interim Product Owner, I led the Wearable API team to improve delivery speed, quality, and focus on high-impact development work. 𝗞𝗲𝘆 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲𝘀: - Increased team efficiency by refining backlog prioritization to focus on the most valuable features and critical bug fixes. - Re-structured sprint ceremonies and workflows by following scrum best-practices to reduce time spent in each stage of development, review, and testing. 𝗖𝗼𝗿𝗲 𝗮𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀: - Significantly decreased cycle time and increased roadmap predictability. - Improved product quality by emphasizing refinement and stability of existing features.

Interim Product Owner (Thryve Study App)

Thryve · Berlin, Berlin, Deutschland

Following the success of the “Corona Datenspende” app for the German Ministry of Health, I led the transformation of the single-purpose app into a white-label platform for clinical study data collection. 𝗞𝗲𝘆 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲𝘀: - Defined user stories and functional requirements for the white-label solution. - Coordinated internal and external stakeholders across design, engineering, and QA to launch study and questionnaire features. - Onboarded hospitals, universities, and research institutes to the platform and supported their study launches and operations. - Contributed to business development efforts by joining acquisition calls and RFPs to promote the solution. 𝗖𝗼𝗿𝗲 𝗮𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀: - Launched 5 white-label apps for wearable-based public and private studies. - Enabled tens of thousands of participants to contribute data to clinical research via Thryve’s study app infrastructure.

Communications Lead

Thryve · Berlin

As Communications Lead, I helped establish Thryve as a trusted partner in digital health, positioning the company and its Wearable API as Europe’s leading health data technology provider. 𝗞𝗲𝘆 𝗶𝗻𝗶𝘁𝗶𝗮𝘁𝗶𝘃𝗲𝘀: - Developed and executed brand and communication strategies in close collaboration with the company leadership team. - Crafted core messaging for a developer-centric product and led impactful content marketing, SEO/SEA, and thought leadership campaigns. - Directed external communications for major product launches and strategic milestones, including the Thryve Study App. - Rebuilt and optimized all technical product documentation to improve developer onboarding and strengthen marketing alignment. - Led a brand expansion, including a major website redesign, reinforcing Thryve’s credibility across the healthcare ecosystem. 𝗖𝗼𝗿𝗲 𝗮𝗰𝗵𝗶𝗲𝘃𝗲𝗺𝗲𝗻𝘁𝘀: - Managed the communications campaign for Germany’s first COVID-19 app, Corona Datenspende, achieving 500k users in t…

Head of Content & Communications

b10 | Venture Capital · Berlin und Umgebung, Deutschland

At b10, I transitioned from communicating technology to shaping how it’s understood and funded. As Head of Content & Communications, I helped position b10 and its founders as trusted advisors in the European startup ecosystem, supporting portfolio companies on their journeys from early idea to market traction. - Developed strategic storytelling and brand positioning for B2B technology startups in autonomous driving, legal tech, and computer vision/AI, helping founders define their value propositions and reach initial customers. - Contributed to the definition of early-stage product value propositions and market positioning. - Co-created fundraising narratives and pitch decks that contributed to successful multi-million-euro financing rounds. - Executed company rebrands, established product messaging, and launched content initiatives to strengthen visibility and credibility of portfolio startups. This experience deepened my understanding of what makes technology companies succeed — from…

Content Creator (Working Student)

b10 | Venture Capital · Berlin und Umgebung, Deutschland

As a working student at b10, I transitioned from writing about technology to supporting those who build it. I worked directly with investment partners and founders of early-stage B2B technology startups, creating communication materials and investor narratives that supported business development, product strategy and fundraising.

Freelance Editor

i.a. Business Punk, Orange by Handelsblatt, Axel Springer SE and Golem.de

Covered technology and digital culture topics for leading German publications. As part of the founding editorial team of TECHBOOK, Germany’s first technology tabloid, I focused on translating complex tech topics into engaging stories for general audiences.

Editor

Golem Media GmbH · Berlin und Umgebung, Deutschland

What began as an internship during my last middle school year turned into several years of professional reporting at Germany’s leading IT magazine. I covered mobile devices, virtual reality, and the early esports scene for an expert audience. Highlights included leading global hardware reviews such as the Oculus Rift, breaking news on Android 5.0 (Lollipop) ahead of release, and chronicling the rise of esports when few others recognized its potential. My reporting taught me gathering large amounts of complex technical information and translating it into clear, cohesive stories tailored to the audience — a skill that later became central to my product-thinking approach.

Editor - Internship

Golem.de Klaß & Ihlenfeld Verlag GmbH

During my high school internship, I joined Golem.de’s editorial team, contributing my first news stories and assisting in product reviews for mobile devices. Publishing to tens of thousands of readers for the first time was an early and defining moment — connecting curiosity for technology with the impact of clear communication.

Tech Blogger

PC-Max.de, Hw-Journal, Hardwarereports

My journey into technology started at age 13, writing about gaming hardware and overclocking from my bedroom. Contributing to early enthusiast blogs during the rise of the unboxing and review culture taught me persistence, curiosity, and the value of sharing knowledge — lessons that shaped every step of my later career.

Education

Technische Universität Berlin

Kultur und Technik im Kernfach Wissenschafts- und Technikgeschichte

Leipzig University

Sinologie

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