Ryan DiDonato

Director of Design & Content

Team One · Los Angeles, California, United States

Present

I lead strategy-driven design and content systems across the agency, shaping how brands show up consistently and culturally across platforms. My work focuses on evolving visual languages, building scalable creative frameworks, and partnering closely with brand, strategy, and digital teams to ensure ideas move seamlessly from concept to execution. Currently, I oversee the evolution of Lexus’ global visual and content ecosystem, guiding design systems, digital storytelling, and content creation across social, experiential, and product touchpoints. I also mentor and lead a multidisciplinary team of art directors, copywriters, photographers, and emerging creatives, while driving creative leadership on new business pitches and agency-wide initiatives.

Creative Director

Ryan DiDonato, Inc. · Greater Los Angeles Area

Present

I partner with brands, studios, and agencies to develop creative strategy, brand systems, and culturally resonant campaigns across entertainment, fashion, lifestyle, and luxury. My work spans platform ideation, visual identity, content ecosystems, and full-lifecycle campaign development. Select work includes helping to launch Netflix’s first-ever social fan club for The Umbrella Academy, building a VIP content ecosystem designed to drive fandom and engagement; leading a culturally driven influencer campaign for ABSOLUT featuring Lizzo; and designing and launching a luxury product line for Il Palagio across brand identity, packaging, digital, and experiential platforms.

Creative - Hardware/Devices

Google

I worked within Google’s Brand Studio supporting Global Devices & Services, leading creative development for major product launches including Pixel 7 and Pixel Watch. My role spanned above-the-line broadcast, longform films, and shortform social content, ensuring storytelling remained consistent and compelling across markets. I partnered closely with global regions to maintain creative integrity at scale, and led feature-driven storytelling for Captured on Pixel — translating product innovation into culturally relevant narratives that resonated with creators and audiences worldwide.

National Director of Creative Marketing

Dacor · Greater Los Angeles Area

I built and led an in-house creative marketing organization spanning brand, product, and experiential teams, while repositioning Dacor as a modern luxury brand. My role focused on developing scalable creative workflows, evolving brand systems, and integrating influencer strategy, content creation, and experiential design. I also served as creative lead for Dacor.com, overseeing UX, visual language, and agency collaboration, and directed full-scale product photography and content production across digital, retail, and partner platforms.

Creative Director

Team One · Greater Los Angeles Area

I led global creative strategy and execution for Lexus, Dacor, and Häagen-Dazs, helping redefine how these brands connected with culture at scale. My work transformed Lexus’ cultural narrative through collaborations with fashion designers, filmmakers, and artists, and included industry-first partnerships across NYFW, Facebook, Instagram, and broadcast platforms. I pioneered modular content capture systems that enabled scalable global asset creation, led Super Bowl and global launch campaigns, and delivered integrated brand experiences spanning film, digital, social, and experiential — reaching billions of impressions worldwide.

Senior Art Director

bon usa · Greater New York City Area

Leading creative on brands like Scion, and Toyota