About
Resourceful project coordinator with 4+ years of experience in the IT field. I see to increase quality and lower costs and push the company towards its vision. Being on an organization addict, I am efficient at breaking projects into doable tasks with set deadlines, scope proper and clear requirements. I am good at analyzing risks and opportunities. My following experience in IT has prepared me for this role. A simple analysis and knowledge of technology-led me to analyze ROIs of all vendors which led to changes saving 120k$ per annum from the marketing budget. I have an undergrad degree in Computer Science and Engineering and my Inquisition in data science and projects due to my various internships pushed me to peruse Master in Business Analytics and Project Management. I have a strong interest in working in ambiguity to solve complex problems. Focus on insights to build an effective marketing strategy, product development, change in operations, and defining unique solutions for brand…
Experience
Project Design Coordinator
Horizon Blue Cross Blue Shield of New Jersey · New Jersey, United States
Business Data Analyst (Marketing & Product)
Recyclebank · New york
Data Analyst (Data & Statistics)
UN Women · New York
- Gender Equality Scorecard (R, SQL): Implement predictive and machine learning models to predict SDG 2030 goals for all countries processing using past the 16 years of unstructured Gender data that generated actionable insights for policymakers - Data Availability Scorecard (Tableau, D3, Chartio, Looker): Designed an automated dashboard using Tableau and D3 visualizations showing data availability for women empowerment analysis across 193 countries through visualization and statistically significant analysis; probing the need for strict data collection policies
Business Data Analyst (Sales - Digital Marketing and E-Commerce)
Acumen Connect · Hyderabad, Telangana, India
- Reporting (Tableau): Provided analyses for online ads, display ads, mobile app, social, Email, notifications to stakeholders for review; contribute to the strategy and measurement of new recommendations keeping business objective in mind - Effectively conduct JAD sessions and Business Requirement review sessions with teams to complete project documentation and work with the business to gain approval/sign-off. - Web Analytics (Google Analytics): Analyzed customer experience and product performance data, developed goals and tracking metrics and ensured product priorities are data driven. Recommendations boosted the company's sales by 15% - A/B Testing (HubSpot, VWO): Implemented automated A/B tests using CMS tools, created an analytics framework to measure success. Derived insights for marketing optimization leading to a ~5% increase in Click-Through Rate
Digital Marketing Data Analyst
Digital Nest · Hyderabad, Telangana, India
-Data Analysis (Tableau): Designed dashboards and structured analyses, refined reporting architecture for the web and social media analytics to derive periodic strategic recommendations, increased sales conversions from 10% to 15% in a year -CRM Metrics: Collaborate with cross-functional teams as a strategic thought partner to create and analyze KPIs of all stages of customer lifecycle impacting ROI
Research and Development Intern
Edukinect (Microsoft Enterprise) · Hyderabad Area, India
Training and Development Intern
Activity Academy
Education
University of Connecticut
Masters in Business Analytics and Project management
Technology Jobs
Bachelor's degree, Computer science and Engineering
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