About
Executive CFO | Transformation & Governance CFO and transformation leader with 30+ years of executive experience in corporate finance, strategy, and operations across industrial and FMCG companies, both family-owned and listed. Educated as a mechanical engineer, I bring a systems-thinking mindset and strong multicultural sensitivity, thanks to decades of work across international markets. My career spans strategic planning, M&A, divestments, and J. V.s, with senior roles in international restructuring and integration, including board-level mandates at EVC (INEOS), Storck and Veganz. I have led closures, disposals, acquisitions and mergers across Europe, India, South-East Asia, and South America in highly regulated and stakeholder-intensive environments. As CFO in multiple European markets, I have delivered turnarounds and sustainable growth by restoring profitability through business model redesign, decisive cost reductions, capital structure optimization, and pricing. I led organizati…
Experience
Founder and Ceo
Second Life Asset Management · Berlin, Germany
Present
Cfo
Veganz Group AG · Berlin, Berlin, Germany
Overall responsibility for Finance, IT, HR, Legal, and Investor Relations Took over CFO role in a financially stressed listed company Result: Stabilization, restored market confidence, improved financial credibility - Executed simultaneously financing through: bonds, convertibles, equity lines, factoring, capital increases, crowdfunding, factoring, purchasing financing and sale-and-leaseback - Reduced fixed cost base by 35% - Improved equity ratio and liquidity position - Delivered first positive EBITDA - Executed subsidiary divestment to restore strategic flexibility
Chief Financial Officer
Storck Deutschland KG · Berlin, Germany
Overall responsibility for Finance, Sales and Operations planning, Customer Service, Business Process Management and Risk Management Built finance organization from scratch (team, processes, governance) Result: Tripled profitability within a short timeframe with highest turnover growth rate in the industry - Set up all key financial processes for the unit - Implemented KPI-based steering and decision-making - Renegotiated trade terms and executed price increases in the highly competitive German FMCG market
Cfo and Business Manager Baltics and Iceland
Storck Europe North · Copenhagen Area, Denmark and Malmö, Sweden
Overall responsibility for Finance, IT, HR, Customer Service - subsidiaries in Denmark, Sweden and Finland Additionally, P&L responsibility for the business in the Baltic States and Iceland Result: achieved profitability within 18 months, quadrupled turnover and profit in the Baltics States and Iceland - Redesigned business model, reset pricing, and executed decisive cost measures - Managed crisis situations including loss-making subsidiaries and financial market disruptions - Optimised portfolio, pricing, and route-to-market in several nordic countries, launched brands with media support - Special project: turnaround of Bendick's of Mayfair, UK
Head of Corporate Planning
Overall responsibility for Group Corporate Planning (M&A, international projects, investment portfolio) Result: managed cost rduction and business model optimisation in a crisis situation, redefined strategic country/products portfolio - Designed, implemented and maintained system for pricing to European trade - Identified distributors, negotiated conditions and agreements for entry into new markets - Acquired distributors in Finland and Slovenia, de-merger in Poland, J.V. in Sweden - Acquired confectionery brands (Ragolds, Atemgold) in Germany
Co-Founder, Owner and Md
Artecom
Virtual art gallery, founded in 2000 and sold in 2005 Scouted artists, negotiated their presence in the gallery.
Supply Chain Manager
EVC Rigid Films (INEOS Rigid Films) · Greater Freiburg Area, Germany
Board Member. Led cross-border integration (Germany / Italy )by merging two subsidiaries, VKW in Germany and Mazzuchelli in Italy. Overall responsibility for Supply Chain and Investments appraisal Result: specialised the three production sites (two in Germany, one in Italy) across product lines to exploit economies of scale - 8% capacity increase - Reduced stocks by 20% - Reduced lead times by 20 days
Non Executive Director
Caprihans India Ltd · Mumbai, India
Business Analyst Downstream Business
EVC (INEOS) · Brussels Area, Belgium
Assisting the Executive Board, tasked with turning around the Downstream business (10 independent companies in Europe) Result: in 1997 the Downstream business was profitable, with Pre-Tax Profit up 150% from 1995 - Sold companies in the UK (Weston Vinyls) and Sweden (Davinyl), acquired in Germany (Orbitaplast) and India (Caprihans) - Closure of one company (IPW) in Austria - Turnaround of EVC Compounds, UK - Costs reduction at subsidiaries in Germany and Italy (VKW and Mazzuchelli), preparing for their merge
Strategic Plannnig and Business Development Manager
Ansaldo Finmeccanica (Leonardo)
Overall responsibility for strategic planning of the Power Generation SBU Result: Set up Project Financing activities for power generation plants in South-East Asia, divested non-core activities - Acquired one company (Holec) in the Netherlands (industrial switchgears) - Divested SBU in Italy (water and air-treatment) - J. V. for subsidiary (Coemsa) in Brazil (hydroelectric turbines) - Set up Project Financing for power generation plants in South-East Asia - Turnaround of German subsidiary (Anslado Deutschland)
Education
SDA Bocconi
MIEM 1991, Master in International Economics and Management
Università degli Studi di Cagliari
Laurea, Mechanical Engineering
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