About
• Marketing Research professional with 20+ years of experience in Marketing Research, Brand Management & Strategy, CPG (Food), B2B (Animal Feed & Agricultural Inputs), Foodservice, and International. • Hands on knowledge of primary, secondary, and syndicated marketing research methodologies. • Outstanding motivation and determination to drive results. • Ability to convey insights to key decision-makers. Deep commitment to the voice of consumer, and to “connecting the dots” for strategic insights.
Experience
Market Research Lead, Food Service and Retail Channels/Ecommerce
Land O'Lakes, Inc. · United States
Present
Director of Market Research, Corporate Marketing
Sr. Market Research & Insights Manager
Marketing Research lead for the following BUs: -Purina (Animal Nutrition/Feed) - January 2014 - Nov 2018 -WinField United (Seed, Crop Protection/Plant Nutrition & Precision Ag Technology) - January 2014 - Nov 2018 -International - January 2014 - Nov 2018 -Dairy Foods (Butter, Cheese & Dairy Innovation) - September 2009 - December 2013
Sr. Consumer Insights Manager
Associate Marketing Manager
Mba Marketing Intern
Brand Manager (Yum! Brands - Pizza Hut, Kfc, Taco Bell)
Volunteer/Intern
The Advocates for Human Rights · Minneapolis, Minnesota
Undergraduate Research Assistant for Dr Kathryn a Sikkink
Education
UMN Carlson School of Management
MBA, Marketing/Finance
University of Minnesota
BA, International Relations/History
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