About
Maiya Kinoshita is one of the few truly bilingual, bicultural, award-winning female creative directors in Japan, nurtured by the wit of Osaka and the sunshine of California. Currently at TBWA\Media Arts Lab Tokyo, she serves as creative director for all Apple advertising in the country and is frequently tapped for global projects. Her recent works include the acclaimed “Shot on iPhone — Last Scene”, “Shot on iPhone — Midnight”, as well as App Store's "Take any step with App Store."Before joining MAL Tokyo, Maiya spent a decade at Dentsu, Japan’s largest ad agency, where she integrated PR practices into classic and innovative advertising platforms, to create award-winning effective campaigns for brands such as Netflix, Uniqlo, Coca-Cola, and Zespri.If you’re a regular at Cannes Lions, you might have seen her presenting at the 2019 seminar “The Paralympics' Impact on Our Creativity and Humanity,” where she interviewed a Paralympic gold medalist. And if you’re a comedy fan, you might have…
Experience
Senior Copywriter, Pr Planner
Dentsu · Tokyo, Tokyo, Japan
- Bilingual copywriting - Creating planning with a PR perspective - Creative director specializing in gender equality projects
Copywriter
TVCM, OOH promotion, online, concept development for packaging, etc. pretty much anything what the client needs to communicate to the people.
Education
Emerson College
B.S., Marketing Communications: Advertising and Public Relations
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