Klaus Gruchmann

Direktor Business Development

Education Mobility Grid GbR

Present

Consulting group specialising in innovative solutions for institutional clients (mobility, energy, industry, universities). • Complete ownership of the P&L statement • Leading a team with 35 employees for the management of EU-wide and national programmes (IT projects) • Development and implementation of new platforms, products and services as well as structuring and growth strategies in close co-operation with the customer (C-level) • Ensuring the roadmap, quality of activities, including milestone and time planning, budgeting, scope and risk management, with regular reporting • Identification of new business opportunities through data synthesization from multiple sources and translate findings into customer insights, recommendations and predictions • Building and utilizing relationships with external providers, industry, politics, ministries and research to promote strategic partnerships Core achievements: • Identified a € 3,5m pipeline by developing new added value services • Increas…

Angel Investor & Advisor

Stealth Mode Sport Coaching & Training App · Frankfurt, Hessen, Deutschland

Present

Active & hands-on advice role in Building MVP = Product & Platform Development, Setup company = Fundraising & Legal, Innovation Mentoring and Sparring, Recruiting.

Business Angel

ClixOn GmbH · Berlin, Deutschland

Business Angel

Fleming · Berlin, Deutschland

Exit to Management Fleming - Smart financial solutions & banking for doctors and dentists. Absolute focus on medical professionals combined with modern fintech solutions.

Ceo

Emoree.de · Berlin

A leading platform in 21 countries in Europe, Latin America and Asia. Launched in 2016 its a pioneer for improving german reading skills using virtual classroom lessons, diagnostics and impact predictions for pupils from grade 3. My role as CEO included roles as CBDO, CPO, CSO and COO. 2019-2024 • Complete ownership of the P&L statement with a lean support structure • Managed financial analysis and planning: budgeting, cash flow, preparation of business plans with forecasts, financial reports and annual financial statements • Overall strategic and operational management of application development and operation, application management, IT infrastructure, finance, business development, marketing & sales • Built a SaaS platform that is technologically, pedagogically, scientifically up to date • Maintained good relationships with political decision-makers, ministries and teaching staff 2014-2018 • Own scientific spin-off in 2016 • Got EXIST start-up + foundation innovativ grant, raised €6,…

Program Head

Delivery Hero

The world's leading local delivery platform in 70 countries in Asia, Europe and Latin America. Launched in 2011 as a food delivery service, it is a pioneer in the field of quick commerce, the next generation of e-commerce, with the aim of delivering food and household goods to customers in less than an hour. In this role I reported directly to the CPO and Co-Founder of Delivery Hero. • Conceptual development and lead the implementation of a new business unit that is a forerunner of today's Quick Commerce for household goods • P&L responsibility; Goal: new B2B business, increase profitability, expand market share • Identified B2B growth opportunities in market segments real estate, finance/insurance, equipment, food, recruitment/education, local marketing, portal ads • Identified, developed and delivered long term process / change management projects, led key initiatives with cross-functional teams; drove the decision-making process of the organization roadmap with C-level • Worked with…

Team Leader B2b Marketing

Delivery Hero · Berlin, London, Lodz

Aim to make customer acquisition profitable within 18 months and be No. 1 in every country; reporting to the CSO. • Holistic responsibility for B2B product marketing in 20 countries on 4 continents • In synchronization with the M&A activities, build up team from 2 to 65 employees • Led and managed P&L in revenue growth from €5m to €60m • Close coordination with internal stakeholders and responsibility for the expansion of effective demand and lead generation measures • Expansion of the sales pipeline, KPI-optimization and digitalization of sales processes with Salesforce • Responsible for the monthly campaign rollout, i.e. planning, organization, monitoring and reporting • Prepared quarter events, country workshops, world meetings to share best practices and promote corporate culture • Carrying out regular analyses and monitoring of marketing activities and deriving appropriate measures Core Achievements • We have made Delivery Hero the largest online food ordering platform in the worl…

Manager Strategisches Marketing

Seracell Pharma AG · Berlin, Rostock

Acquired by Vita 34 AG in 2017. Private storage of stem cells from umbilical cord blood for everyone. • Set up B2C product marketing from scratch and took over the management function • Held complete P&L accountability for the marketing division, optimizing budget allocations that maximized ROI and generated a 25% increase in overall promotional efficiency during tenure. • Formulated compelling messaging that clearly conveyed product advantages, crafted a unique market identity, and directly contributed to elevating customer conversion rates by 45%, enhancing overall sales performance. • Designed, implemented and reported on all offline and online materials in collaboration with an external PR, Public Affairs and media agency. • Collaborated with cross-functional teams to co-develop pricing strategies that led to a 15% boost in product sales, directly impacting revenue growth during the launch of two new products. • Initiated and realized DHL synergies that reduced CPO by 35% within tw…

Marketingprojektmanager

Strato AG · Berlin, Deutschland

• Introduced innovative and complex IT product offerings in the German mass hosting market; strategically positioned solutions leading to a remarkable increase in total CVR from 1.5% to 3.2% within one year • Revamped the strato.de website over three consecutive years, focusing on user engagement and aesthetic appeal while managing day-to-day operations; boosted organic traffic by 250% during this period. • Enhanced website architecture for the strato.de partner program; focused on optimizing navigation and content structure to increase page views per session from an average of 2 to 5 pages. • Championed the conceptual specifications for launching game server and B2B portals based on a SaaS solution, facilitating smooth market entry while reducing hosting costs per order by 6% through ongoing optimization efforts. • Drove the expansion of server mass market solutions by introducing virtual servers and AMD technologies, resulting in a 125% increase in client conversion rate within 12 mo…

Marketing Internship

TELES AG · Berlin

• Monthly processing of rejection, cancellation and reasons for cancellation for cable DSL • Processing of accounting and commission payment for providers • Participation in the presentation documents for reporting to the management, in particular in the monthly CPO and multi-level break-even analysis

Internship Operation

Lufthansa Bombardier Aviation Services

As a market Leader, LBAS is the maintenance location for Bombardier Business Jets in Europe providing technical services for Learjet, Challenger and Global aircraft in Europe, Middle East and Africa. After a rapid company growth from 12 people to more than 120 we restructured the operational landscape, work- and communication flows to strengthen its earning power; a more selective acquisition strategy was implemented and 24/7 task force. Core achievement: Elevated quality and enabled revenue expansion with a new VIP-program by partnering with aircraft manufacturer.