About
Consumer Insights and Analytics enthusiast with a creative designer background, dedicated to fostering sustainability. An entrepreneurial spirit with a proven track record of establishing and leading innovative ventures. A quick and continuous learner in all aspects of CPG marketing, I bring a unique blend of analytical proficiency, creative design sensibility, and a deep commitment to driving positive change through innovation, entrepreneurship, and global collaboration.
Experience
Assistant Research Manager, Consumer Insights and Analytics
Kao Corporation · Cincinnati, Ohio, United States
Marketing Research Intern
Kao Corporation · Cincinnati, Ohio, United States
Marketing Director
Northwood Cider Company · Norwood, OH
Community Planner / Urban Designer / Marketing Specialist
HUMAN NATURE, INC. · Cincinnati, OH, United States
Senior Planner
Lexington-Fayette Urban County Government (LFUCG) · Lexington, Kentucky
• Managed Environment Chapter of the 2018 Lexington Comprehensive Plan; led engagement with stakeholder group composed of community and industry leaders; introduced Sustainability pillar with meaningful policies • Oversaw Historic Downtown Overlay District as Design Review Officer; managed the permit process and board meetings with public presentation, delivering timely communication and permits for property owners • Reviewed development /subdivision plans in perspective of greenspace and urban design principles, resulting in earlier consideration of sustainable strategies for public spaces
Associate Planner
CARMAN · Lexington, Kentucky Area
Associate / Designer / Planner
EDSA · Miami/Fort Lauderdale Area
• Oversaw cross-communication between clients, consultant partners and project team to ensure project vision and goals were effectively realized • Contributed in global projects with budgets from $90,000 to over $2 million in a wide range of scopes in tourism planning, mixed-use community, animal zoo and conservation facility, etc. in Asia, Europe and the Middle East • Led the design team in project 3D visualization; directed multi-media, and physical model making to deliver effective communication with clients and facilitate their sales and marketing needs • Chaired the 3D Technology Focus Group; created firm education sessions for visualization transformation • Conducted internal surveys and interviews on sustainability; participated in the company sustainability practice strategic planning, resulting in the formation of Sustainability Performance Metrics and rebrand • Co-led SITES certification (sustainability metrics) for a green roof project in Tokyo, Japan, which became the first…
Education
University of Cincinnati Carl H. Lindner College of Business
Master of Business Administration - MBA, Marketing Research
Tsinghua University
Bachelor, Architecture
University of Pennsylvania
Master's degree, Landscape Architecture
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