About
Extensive experience in Luxury Beauty consumer and market insights: Skincare, Makeup, Fragrances. I have led research for category leaders, fast-growing indie brands, and licensed brands. Specialties include: Quantitative and Qualitative Custom Research, Focus Group/Interview Moderation (RIVA Trained Moderator), Innovation, Strategy, Organization and Task Management, New Business Pitches, Insight Development,
Experience
Consumer & Market Insights - Director
Tillamook County Creamery Association · Portland, Oregon, United States
Present
Category Insights, Customer (Shopper) Insights, Data & Analytics
Consumer & Market Insights Vertical Lead - Sr. Manager
Tillamook County Creamery Association · Portland, Oregon, United States
Consumer & Market Insights: Research & Strategic Narrative Vertical Lead
Tillamook County Creamery Association · Portland, Oregon Area
Category Insights & Strategic Sales Narrative
Board Member
TASTE for Equity · Portland, Oregon Metropolitan Area
Present
TASTE believes that community and equity are pivotal to the evolution of our society and region. That connection and relationship matter. We bring leaders together across cultures and traditional divides to forge deeper connections and inspire action for a more equitable community.
Global Consumer & Market Insights Sr. Manager (Luxury, Us Based Fragrances Lead)
Coty · New York, New York
Global Consumer Insights lead for US Based Fragrances - Calvin Klein, Marc Jacobs and Fragrance Innovation
Global Consumer & Marketing Insights Manager (Luxury, Skincare Lead)
Coty · Greater New York City Area
Global lead for Luxury consumer insights: Skincare and Innovation. Brands include: Philosophy, Lancaster
Manager, Global Consumer Insights
The Estée Lauder Companies Inc. · Greater New York City Area
Global Consumer Insights Manager: MAC, Smashbox, Tom Ford Beauty (2015 - present) Global Consumer Insights Manager: Clinique, Origins, Bumble & Bumble, Ojon (2012 - 2015)
Assistant Manager, Global Consumer Insights
The Estée Lauder Companies Inc. · New York, NY
Consumer Insights Assistant Manager for Clinique, Bumble&Bumble, Ojon and Origins
Associate Research Manager
Time Inc.
Insight Analyst - Custom Research Specialist
President - Syracuse University Chapter
American Marketing Association
· Increased return rate of participating students by 15 members · Increased sales of SU Alumni Roots clothing line by 72 units · Rewrote local constitution and oversaw 6 executive officers
Foodservice Sales Intern
Planning Intern
TAXI Advertising
Education
S.I. Newhouse School of Public Communications at Syracuse University
Bachelor's degree, Advertising
Fashion Institute of Technology
Master's degree, Cosmetics and Fragrance Marketing and Management
Syracuse University - Martin J. Whitman School of Management
B.S, Marketing
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