Rotate Your Device

This site doesn't support landscape mode. Please rotate your phone to portrait.

Kara Salganik Weibeler

Kara Salganik Weibeler

Senior Director of Consumer Insights & Strategy

Greater Chicago Area, United StatesConsumer Goods
Company
Simple Mills
Title
Senior Director of Consumer Insights
Seniority
Senior
Department
Master Marketing
Location
Greater Chicago Area, United States
Industry
Consumer Goods

About

Dynamic, accomplished business partner with over 20 years of experience in Consumer Insights & Strategy leadership assignments. Skilled in driving business growth through consumer insight and innovation and leading high performing teams. Proven track record of identifying and understanding unmet consumer needs, reinventing and managing established businesses, identifying white space opportunities and creating new products.

Experience

Senior Director of Consumer Insights

Simple Mills · Chicago, Illinois, United States

Present

Director of Consumer Insights & Strategy - Prepared Foods Innovation (Retail and Foodservice)

Tyson Foods · Chicago, Illinois, United States

Associate Director, Consumer Insights & Strategy

Tyson Foods · Greater Chicago Area

Senior Manager, Consumer Insights & Strategy

Mizkan Americas, Inc. (Formerly R&B Foods, Inc.) · Mt. Prospect, IL

Consumer Insights Lead for Ragu and Bertolli Pasta Sauces (Innovation and Base Businesses)

Associate Director, Consumer Insights & Strategy

Kraft Foods · Northfield, IL

Enhancers Division A1, Grey Poupon & Miracle Whip (11/13 - 3/15)

Senior Marketing Research Manager

Nestlé USA · Northbrook, IL

Nestlé Pizza Division DiGiorno (7/12 - 10/13) California Pizza Kitchen and Tombstone (3/10 - 7/12)

Roles of Increasing Responsibility: Sr. Marketing Research Analyst to Sr. Marketing Research Manager

Kraft Foods · Glenview, IL

Education

University of Wisconsin-Madison

M.S., Marketing Research

DePaul University

M.S., Human-Computer Interaction

Gies College of Business - University of Illinois Urbana-Champaign

B.S., Finance

Find leads like Kara

Origami finds your ideal customers across 15+ data sources with a single prompt.

Try Origami Free