About
As an entrepreneurial, innovative, and consultative professional, I possess 18+ years of startup and business management experience across a breadth of sectors – from consultancy through sales to information technology with my most recent venture at adstrong. I am widely regarded for my propensity to locate growth opportunities as well as pioneer business development initiatives. I have paved a history of influence and impact, directly cultivating company growth throughout my career trajectory. In doing so, I have continually met market demand with innovative, value-adding, and cutting-edge products and services. My core body of professional specialties ranges from business leadership, operations management, and strategy development to optimization & sales strategies. My accountabilities have required me to leverage an entrepreneurial mindset, partnership building and negotiation, as well as strong business & financial acumen, systematic business management, and project governance to s…
Experience
Founder & Ceo
adstrong · Greater Munich Metropolitan Area
Present
adstrong offers Google Shopping ad-tech solutions for SEA agencies, online shops, eBay & Amazon sellers. As Founder and CEO, I supervise team members in developing solutions that helped >3,000 online shops & agencies earn more with Google Shopping and generated €100M+ revenues for our partners. Our "25% CPC Boost for Google Shopping Ads (CSS)" generates over 3 million € in CPC value annually. adstrong's "Branded Shopping Ads" is a white-label CSS solution for agencies. Agencies become Google CSS Partners themselves and their agency name is shown in all Google Shopping Ad impressions for free while their clients benefit from the CPC Boost. Google Shopping Ads for Amazon & eBay are unique ad-tech solutions that allow sellers to run Google Shopping Ads directly for their listings on Amazon or eBay & track the results. Company site: https://adstrong.com
Seed Investor
Present
Keenly interested in Remerge’s vision of refining the science of app marketing, I contributed to raising capital money to begin the development of business ideas and products. Since 2014, the company has contributed to the growth of hundreds of apps across all major verticals, including gaming, delivery, e-commerce, and travel.
Seed Investor
MANIKO Nails GmbH · Berlin, Germany
Present
Seeing the potential of a start-up nail polish manufacturing company, I invested seed capital in helping them find success in their industry, facilitate business growth, and stimulate income generation.
Seed Investor
ifena GmbH (Exit to industry incumbent) · Munich, Bavaria, Germany
As a Seed Investor, I participate in the early-stage development of the company that offers unprecedented billing service and a product that enables well-founded consumption decisions. ifena was successfully sold to an industry incumbent in 2022.
Founder & Ceo
Supernaturals (Exit to Private Equity Company) · Munich Area, Germany
I superintended the development and production of Supernaturals’ famous product,'Alles gut' -- a 100% naturals supplement that combines 21 of the most nutritious superfoods. Delivering top product quality, the Supernaturals has extended its reach across borders and is now being sold across Europe and the UAE. I successfully sold Supernaturals to a Private Equity Company in 2018. Company Site: https://supernaturals.eu
Founder & Ceo
Mamymo (Price comparison network) · Malta
At Mamymo, we created a network of price comparison websites with over 40+ domains in 16 countries. I take pride in spearheading these initiatives, which generated more than 150 million sales for e-Commerce partners.
Co-Founder
returbo.de · Berlin Area, Germany
In 2010, we developed an e-commerce platform to help customers buy secondary market goods. Returbo was one of the leading specialists in the e-commerce secondary market. It addressed several trends in e-commerce and delivered consumer-centric service where customers had access to thousands of branded products in 30+ sales channels at the absolute best price. Returbo successfully closed one of Germany's most successful crowdfunding campaigns on companisto and was later on acquired by Home24.
Co-Founder
friendsurance · Berlin Area, Germany
Since 2010, Friendsurance has garnered international acknowledgment for pioneering and inspiring global trends in Insurtech. It aims to promote the digitization of insurance services for banks or insurance companies and their customers. In bringing to life the mission of the company, we formed partnerships with leading banks and insurance companies like Deutsche Bank and R+V, to coordinate digital solutions on insurance in their platforms., paving a way to make insurance more customer friendly. Moreover, we established a productive working environment and agile culture for 120+ team members across 20+ nations. Through hands-on leadership and guidance, we have been recognized as part of Berlin’s top employer and office ratings, including top startup offices in Germany.
Partner & Co-Founder
I exemplified strategic vision in leading a company-building and an early-stage incubator firm. In spearheading operations, I utilized my leadership skills to address evolving concerns and contribute to the achievement of the goal of building fast-growing companies. Company site: foundfair.de
Founder & Ceo
Pokerring.com and Pokerolymp.com (Exit to industry incumbent) · Berlin Area, Germany
In this role, I leveraged my comprehensive experience in strategy development and business management in revolutionizing initiatives for the overall business evolution. In 2010, I successfully sold the company to an industry incumbent.
Education
Ludwig-Maximilians-Universität München
Higher National Diploma, Computer Science
Mindsystems
NLP Practitioner, Neuro Linguistic Programming
Maharishi European Research University
Teacher of Transcendental Meditation, Health & Stress Management
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