About
When I am doing my best work I am creating commercial Go-To-Market (GTM) strategies centered on our customer. To me, a great commercial GTM strategy is inclusive of the expertise and talent we develop, the tools and products in which we enable our teams and customers with, and the unique value proposition we serve in our marketplace. WHERE I THRIVE I harness innovation and insights to create opportunities which drive growth and solve problems. I build high-performing teams who enjoy working collaboratively toward the end goal. I create near-term and long-term strategies which provide clarity for my teams to activate against. My strength in storytelling comes from my ability to blend my expertise in analytics with my experience in human-centered design. I love taking on new challenges and embrace an entrepreneurial mindset. I lead teams through the ideate, design, develop, deploy phases to launch new ideas or fix things that are broken. My teams are efficient, creative, and passionate a…
Experience
Vice President Customer Strategy
C.H. Robinson · Greater Minneapolis-St. Paul Area
Present
Leads Global Corporate Market Intelligence, Customer Experience, End-to-End Item Level Solutions, Solution Architecture, Supply Chain Engineering, Implementation and Sales Enablement & Development organization. - Guide the go-to-market Vertical Customer Strategy and Segmentation - Oversee the Customer Excellence function for North American Surface Transportation - Direct the AI tooling and workflow for Global Commercial Enablement - Executive Sponsor for Circle of Excellence Program – Top Performing Sales and Account Management
Vice President - Customer Strategy
Vp Commercial Development & Analytics
Robinson Fresh · Eden Prairie, MN
Leadership accountability for the commercial go-to-market strategy and analytics department. Responsibilities include developing commercial services, technologies and employee competencies that lead with an information advantage, and the development of technology and analtyical tools and processes that drive visability, effeciancy and enhanced intellegance into the hands of our employees and customers. Additional responsibilities include the development and continued leadership for the Robinson Fresh Category Management Training and Certification Program and the development and leadership for Omnichannel services.
Director Category Management & Business Analytics
Robinson Fresh · Eden Prairie, MN
Leadership and accountability of Global Analytics and Business Intelligence for Supply Chain and Sales from strategy, branding and commercialization, tiers and segmentation, planning and forecasting, innovation and delivery to +900 employees globally. Delivers relevant business recommendations, breakthrough insights and financials to anticipate and accelerate critical decision making to drive Customer and Channel growth through Promotion Analytics, In-Store Merchandising, SKU Assortment and Productivity, Supply Network Design, Logistics Strategy, Capital Investments, Inventory, Customer Service, Planning and Purchasing.
Director Finance & Business Analytics
Robinson Fresh · Eden Prairie, MN
Hired into a newly created position to formalize and lead a global financial planning and analysis team. Accountable for providing strategic direction by leading FP&A, Category & Consumer Insights, Digital BI platforms and Supply Chain Development for the Robinson Fresh Division of CH Robinson.
Manager Category & Consumer Insights
Robinson Fresh · Eden Prairie, MN
Led development and activation of Category and Consumer Insights playbook for the CH Robinson commercial Account Management approach. Position our 200+ global account managers to increase and integrate data-informed decision making and drive a consultative approach to our customers.
Category Advisor
Robinson Fresh · Eden Prairie, MN
Lead Category Advisor to the Walmart Account. Responsible for Pricing and Promotion Analytics, In-Store Merchandising and POG, SKU Assortment, demand planning and forecasting and vendor scorecarding.
Business Analyst
Worked in a range of retail technology areas including, dotcom, multichannel, enterprise data warehousing.
Merchandise Show Programmer
Managed airtime productivity and executed merchandising strategies to achieve financial goals. Developed productive show content to support buying team. Maximized airtime through analysis and planned promotional levers to drive sales.
Education
Gustavus Adolphus College
Bachelor of Arts - BA
Cornell University
Produce Executive Development Program, Food Industry Management
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