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Emily Brachfeld

Emily Brachfeld

Category Insights Manager at Sargento

Charlotte, North Carolina, United StatesConsumer Goods
Company
Sargento
Title
Category Insights Manager
Seniority
Manager
Department
Master Marketing
Location
Charlotte, North Carolina, United States
Industry
Consumer Goods

About

Especially knowledgeable in the consumer goods industry. I graduated from the University of Delaware Lerner College of Business and Economics with a BS in Finance, minors in Economics and International Business, and a certificate in Entrepreneurial Leadership. I passed the Microsoft Excel Expert exam and I am also skilled in Microsoft Word, PowerPoint, Power BI, Nielsen, Unify/IRI, and Numerator.

Experience

Category Insights Manager

Sargento · Charlotte, North Carolina, United States

Present

Associate Brand Manager, Mucinex Innovation

Reckitt · Parsippany, New Jersey, United States

Associate Brand Manager, Mucinex Activation

Reckitt · Parsippany, New Jersey, United States

Associate Brand Manager, Activation for Mucinex Fast-Max (Adult Cold Flu), a $385M GS business.

Trade Marketing Analyst

Reckitt · Parsippany, New Jersey, United States

Trade Marketing Analyst for Reckitt's Cough Cold brands (Mucinex, Delsym, & Cepacol) for all U.S. retailers

Sales Analyst

Reckitt · Parsippany, New Jersey, United States

Sales Analyst for Reckitt’s Cough Cold, Personal Care, and Intimate Wellness category brands (Mucinex, Delsym, Cepacol, Veet, Amope, Clearasil, Durex, and K-Y) for grocery retailers (Publix, Wegmans, Ahold, Delhaize, & Wakefern)

Junior Sales Analyst

Reckitt · Parsippany, New Jersey, United States

Junior Sales Analyst for Reckitt’s Cough Cold, Personal Care, and Intimate Wellness category brands (Mucinex, Delsym, Cepacol, Veet, Amope, Clearasil, Durex, and K-Y) for the main grocery stores on the East Coast.

Peer Advisor

University of Delaware · Newark, DE

- Review student resumes, cover letters, and LinkedIn profiles in person and online and provide feedback

Procurement Intern

Teva Pharmaceuticals · Parsippany, New Jersey

- Analyzed cost structure and trends through a benchmarking tool taking into account the cost per unit, net selling price, API price, and more in order to make recommendations on future pricing - Compared pricing for technical transfer contracts across the EU, North America, and Asia - Enhanced the internship program through a cost benefit analysis and gave constructive feedback for improvement - Formalized a R&D and Procurement standard process through outlining the steps and making a GANTT on Excel

Sales Finance Intern

Conagra Brands · Parsippany, New Jesey

- Processed 3,000 deductions totaling over $6,000,000, surpassing team’s target by over $1,000,000 - Updated the Trade Funds Management Policy by improving processes and content - Revised the product hierarchy by adding proper product descriptions and including product IDs - Built events on Pinnacle’s database, Demantra, for several customers

Mother'S Helper

Self-employed · Montville, NJ

- Tutor children ranging in age from 5 to 13 in Math and English.

Writer

Odyssey Online Management * Digital Marketing · Newark, DE

- Wrote weekly articles about topics such as college, lifestyle, and travel suggestions - Achieved 4th most popular Odyssey Online article in the country

Seasonal Camp Counselor

Spring Lake Day Camp · Ringwood, New Jersey

- Supervised 20 campers between the ages of 9 &10 for an 8 week session (Summer 2016 & 2017) - Guided campers in all athletic, arts and crafts, and team building activities

Seasonal Camp Counselor

Camp Kinder Ring · Hopewell Junction, New York

- Oversaw 13 campers between the ages of 9 and 10 at a sleepaway camp for an 8 week session. - Organized games and instructed campers in activities and behavior.

Counselor-in-Training

Camp Kinder Ring · Hopewell Junction, New York

Education

University of Delaware

Bachelor's of Science, Finance

John Cabot University

Study Abroad, Finance, General

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