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Dhruvin Parekh

Dhruvin Parekh

Growth Analyst | Founder-Operator | GTM & Growth Strategy | Evaluating Early-Stage Startups | Passion for Marketing, Cap…

IndiaRetail
Company
The Dark Affairs
Title
Founder
Seniority
Founder
Department
Master Marketing
Location
India
Industry
Retail

About

Currently pursuing a PGP in Management & Tech at Scaler School of Business, I am the founder of two ventures, including a dessert brand and Chorus, an artist merch and community brand. My dessert brand emphasizes bold flavors and seasonal menus, achieving ₹8L in revenue with 4,500+ units sold in three months. At Chorus, I focus on combining culture, storytelling, and commerce, managing product drops, partnerships, and developing an e-commerce platform. Previously, I led marketing at Fiamarc, directing a ₹25L campaign budget to boost footfall and engagement through an omnichannel strategy. My experience also spans strategic roles in admission counseling and project management. With skills in venture building, entrepreneurship, and investments, I am passionate about creating and scaling impactful ventures. Currently, I am exploring opportunities to drive community-driven growth and innovative business strategies.

Experience

Deal Analyst

GetVantage · Greater Bengaluru Area

Present

As an Investment & Venture Analyst at GetVantage, I lead the charge in scaling business growth through strategic client onboarding and partnerships. My role centers around optimizing the client journey from lead generation to successful onboarding, ensuring seamless operations and exceptional client experiences. Highlights include: • Led end-to-end client acquisition, onboarding clients, significantly driving revenue growth and building strong, long-term relationships. • Spearheaded lead generation efforts, utilizing strategic data analysis and proactive outreach, resulting in a steady influx of high quality leads. • Worked closely with partnership and DSA channels to enhance lead flow, increasing deal closures and contributing to the company's overall growth. • Collaborated across cross functional teams to align client needs with product offerings, ensuring optimal customer satisfaction and experience

Founder

The Dark Affairs · Bengaluru, Karnataka, India

Present

• Founded The Dark Affairs, a dessert brand in the Food & Beverages industry, focusing on bold flavors and seasonal menus. • Successfully generated ₹7.6L in revenue within 8 months, selling over 4,500 units. • Managed all aspects of operations, including vendor relations, stall design, and customer engagement. • Innovated community first food storytelling to enhance brand connection and customer loyalty.

Founder

Chorus · Bangalore

• Founded Chorus, a dynamic artist merch and community brand focused on culture, storytelling, and commerce. • Delivered B2B orders for IIT Mandi and engaged in discussions with IIT Madras & Dream Draft. • Launched Toxic Chatbox, attracting over 1,000 users and generating 24,000+ messages in the first week. • Managed product drops, team building, operations, brand design, and partnerships to drive growth.

Marketing Manager

Fiamarc · Mumbai, Maharashtra, India

• Led marketing initiatives for Fiamarc, a leading player in India’s wood and furniture industry. • Managed a ₹25L campaign budget for Indiawoods 2024, ensuring effective allocation and utilization. • Implemented an omni-channel strategy that increased footfall by 30% and engagement by 25%. • Oversaw creative development, media buys, influencer partnerships, and on-ground execution for campaigns.

Admission Counselor and Support Manager

jaro education

Digital Marketing Intern

Shree nath import and export , jaivik kisan · India

Assistant Manager

shreenath import and export · India

Education

Scaler School Of Business

PGP in Management & Tech (PGP-MT)

Thakur College of Science & Commerce

bachelor of mass media, Public Relations, Advertising, and Applied Communication

University of Mumbai

Bachelor in mass media

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