About
I am a Marketing professional who rose through the ranks of foodservice operations prior to joining the CPG world. Through 'hands-on' foodservice leadership experience in amusement parks, hotels, airports and hospitals, I have grown to love marketing, selling and engaging customers at all levels. Specialties: Business-to-Business Marketing Foodservice Marketing Channel development Promotion planning and development Industry relations Media planning Project management
Experience
Director, Category Marketing
Ventura Foods · Brea, California
Senior Category Marketing Manager
Ventura Foods · Brea, CA
Category Marketing Manager
Ventura Foods · Brea, California, United States
Associate Channel Marketing Manager
I am responsible for marketing the General Mills portfolio of brands to the Healthcare and B&I channels and the Compass Group. I also drive the strategic planning process for assigned customers, and act as the voice of the customer in the concept generation and commercialization of new products.
Interim Director at Fairview Southdale Hospital
As Interim Director, I was a key player in the turning around of a declining foodservice operation into a high-performing, customer service-oriented and financially viable client partnership. Created and maintained positive client relations in the face of shifting priorities and diverse demands.
Operations Manager
Responsible for partnering with all of Sodexo's Twin Cities area hospital accounts to drive cash operation sales. Accomplished by leading unit teams through menu engineering and strategic pricing projects, training and enforcement of retail standards, and merchandising and presentation upgrades.
Lead Retail Manager
Responsible for driving retail sales and profitability for United & Children's Hospitals in downtown St. Paul. Accomplished through menu mix management, strategic price increases, and executing merchandising and equipment updgrade projects. Served as Retail Marketing Champion for the district, acting as a lead resource in matters of pricing, merchandising standards, and POS-related issues and initiatives.
Store Manager
Full P&L responsibility for a Burger King and Cinnabon within an airport food court. Served as lead resource for all aspects of operation, leveraging brand Q&A audits, mystery shopper reports and corporate audits in pursuit of operational excellence. Served as inventory manager for 5 branded locations within the airport.
Education
UMN Carlson School of Management
MBA, Marketing, Logistics
Kiev State Pedagogical Institute for Foreign Languages
Russian Language and Literature
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