About
Marketing & Communications Professional | 20+ Years of Experience in Global Brand Building & Strategic Communication With over two decades of expertise in Marketing and Communications, I have successfully transformed my passion into a profession, collaborating with leading international brands and organizations to drive growth and enhance brand equity. I began my career in Market Research and Public Relations, later expanding into all key areas of marketing such as Event Management, Digital Communication, Strategic Marketing, and Brand Positioning. I have had the privilege of working with renowned global brands, where I developed and led communication strategies that strengthened their market presence. Along my way, I’ve been instrumental in building and managing international teams, guiding brands through M&A processes, shaping crisis communication strategies and contributing in change management processes. What sets me apart is my ability to combine creativity with strategic thinking…
Experience
Director Corporate Communications & Marketing
Helios - The European Coatings Group · Wien, Österreich
Present
As Director of Corporate Communications & Marketing I am responsible for consistent and unified internal and external communication. This includes all communication activities of the company and its brands to employees, suppliers, sales agents, business partners and customers (e.g. brand management, communication strategy, brand development, visual identity & corporate design, corporate identity, marketing, internal communication, corporate communication, PR).
Director of Marketing
Helios - The European Coatings Group · Vienna, Slovenia
Started at Ring International Holding AG in March 2010 as Head of Communications and PR for the Coatings and Stationery Division, after the Acquisition of a Slovene Coatings Company Group in the beginning of 2014 switched to Helios Coatings GmbH to take over the responsibility of the groupwide Marketing, to manage all Marketing and Communication Activities of the new Coatings Group and its brands and additionally to develop and establish a strong Marketing department. Since 2017 the Helios Group is part of the KANSAI PAINT Group, one of the top 10 coatings companies in the world. Corporate language, strategical communication for international industrial product solutions, brand positioning decorative coatings in CEE, marketingstrategy B2B and B2C for all companies, segments and brands within the group, leading an international Marketing team of 23 Marketing Experts.
Client Service
Silberball – strategical brand consultancy and creation agency · Vienna
Director Agency, Director Marketing
AUTO & exklusiv (Publishing Company and Agency) · Vienna
Editor Freelance
TV Show Prima Vera with Vera Rußwurm (HofPower TV for ORF) · Vienna
Head of Marketing & Pr
Wiener Porzellanmanufaktur Augarten GmbH & Co KG · Vienna
Education
Universität für Weiterbildung Krems
Master of Business Administration - MBA, General Management
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