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A'Shanti Woods-McRoy

A'Shanti Woods-McRoy

Data Analytics | Statistics | Finance | Consumer Insights | Translating Data into Brand Strategy

San Francisco, California, United StatesInformation Technology & Services
Company
Native
Title
Consumer Analytics and Insights Manager
Seniority
Manager
Department
Master Information Technology
Location
San Francisco, California, United States
Industry
Information Technology & Services

About

As a Consumer Analytics and Insights Manager at Native since March 2025 and P&G since January 2023, my focus is on utilizing Microsoft Power BI and Nielsen data to analyze consumer behavior and trends. These insights are instrumental in shaping strategic planning and driving business growth. I have a solid academic foundation including dual Bachelor of Science degrees in Statistics and Finance from Florida State University. My experience working for Downy and Gain sharpened the ability to navigate complex datasets and deliver strategic insights across legacy brands while my experience at Native has sharpened my knowledge with a direct-to-consumer megabrand. I am passionate about leveraging data to inform impactful business decisions and making complex data sets into consumer and market insights and stories.

Experience

Consumer Analytics and Insights Manager

Native · San Francisco, CA

Present

Consumer Analytics and Insights Manager

Procter & Gamble · Cincinnati, OH

Present

Production Support Analyst

Wiley Edge · Remote

Wiley Edge Training Program Production Support with SRE Training > Production Support and financial concepts > Linux for Production Support > Python > Relational Databases and MYSQL > DevOps and Site Reliability Engineering > Automating and Eliminating Toil > Monitoring and Alerting > Incident Management: On-call and Postmortem

Restaurant Crew Member

Chipotle Mexican Grill · Bradenton, Florida, United States

Worked as a team member that often greeted and helped customers in a very fast paced environment. Multi-tasking and cooperation were two prevalent skills utilized in the workplace everyday.

Education

Florida State University

Bachelor of Science - BS, Statistics

Florida State University

Bachelor of Science - BS, Finance, General

Hillsborough College

Associate of Arts - AA, Liberal Arts and Sciences, General Studies and Humanities

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