About
Category & Shopper Insights professional with 3+ years of experience leveraging complex Walmart first-party data (Scintilla, internal analytics) to drive multi-million-dollar retail decisions. My value proposition is a 360-degree perspective: I don't just analyze data; I understand the merchant's critical path, the financial hurdles for modular relays, and the strategic rationale required to approve any category change. This intimate knowledge allows me to craft recommendations that are not just insightful, but actionable and aligned with the retailer’s omni-channel growth objectives. Key areas of expertise include: Strategic Forecasting: Providing financial projections for annual Modular relays, forecasting the sales and profit impact of major assortment changes. Clustering & Space Optimization: Directing department-wide clustering initiatives (e.g., D79 Baby) to implement customer-centric merchandising strategies that drove 8% YoY sales growth in adopted categories. Advanced Analytic…
Experience
Manager, Assortment Analytics
Walmart · Bentonville, Arkansas, United States
Site Manager
Tommy's Express® Car Wash · Springdale, Arkansas, United States
Golf Service Manager
Topgolf · Rogers, Arkansas, United States
General Manager
CircusTrix · Columbia, Maryland, United States
General Manager
CircusTrix · Richmond, Virginia, United States
Assistant General Manager
CircusTrix · Indianapolis, Indiana Area
Education
University of Phoenix
Bachelor of Science - BS, Business, Management, Marketing, and Related Support Services
Brigham Young University - Idaho
Construction Management
NorthWest Arkansas Community College
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