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Alba Atenea Arredondo Ozuna

Alba Atenea Arredondo Ozuna

CMI manager

San Antonio, Texas, United StatesHealth, Wellness & Fitness
Company
AMOREPACIFIC
Title
Consumer Insights Manager
Seniority
Manager
Department
Master Operations
Location
San Antonio, Texas, United States
Industry
Health, Wellness & Fitness

About

Performance-driven executive with a proven track record and over 10 years of experience advising the world's leading consumer goods companies. I have thorough experience working throughout Latin America and a solid understanding of the region's dynamics. Data based decision making and market research analysis.

Experience

Consumer Insights Manager

AMOREPACIFIC · New York, United States

Present

Senior Marketing Research Analyst

Unilever · Chile

Consumer insight coordinator for Personal Care and Beauty & Wellbeing business Units.

Client Delivery Manager

NielsenIQ

Gcd Analytics Leader

Nielsen · Chile

Senior Account Executive

Nielsen · Santiago Province, Chile

Leading and coordinating analytics for Unilever in all categories.

Regional Account Executive

Nielsen · Mexico City Area, Mexico

Client service executive. Analysis and recommendations to Kellogg's Latam business coordinating Latin American Nielsen teams to deliver quality analysis and thought leadership insights.

Client Service Executive

Nielsen · Mexico City Area, Mexico

Micromarketing and regular Executive Providing monthly insights and big data coordinator to top companies such as: Coca-cola FEMSA, Diageo, Beiersdorf, among others

Marketing Advisor

SECRETARIA DE TURISMO DEL ESTADO

Qualitative Marketing Research to define the most significant variables to correctly elaborate a hotel’s web page in order to assess such variables in the pages of hotels located in the mountains.

Education

Tecnológico de Monterrey

Bachelor's degree, Marketing/Marketing Management, General

TBS Education

8th semester

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