Akanksha Sinha

Product Manager, Global Strategic Marketing

Abbott

Present

Driving global product-led growth (PLG) and GTM strategy for i-STAT TBI, Abbott’s flagship diagnostic platform. Leading the end-to-end product lifecycle to scale international market expansion and optimize clinical conversion funnels through data-driven pathway mapping.

Product Manager

Mindscape (Branding & Creative Digital Agency - Contract) Remote, Seattle · Seattle, Washington, United States

Productizing creative services into the advertising platforms, building LLM content tools that cut campaign launch time by 40% and reduced manual work by 20+ hrs/month. Launched new AI-driven campaign publishing optimization tools, winning 2 enterprise clients and driving $450K+ in revenue within 2 months.

Sr Product Manager Technical

Amazon · Seattle, WA

Led the redesign of the Alexa and Prime Video registration funnel by integrating an AI-powered Single Sign-On (SSO) experience for 200M+ users globally. Defined the product vision, owned A/B testing strategy, and delivered scalable solutions that elevated sign-in UX and boosted activation and cross-platform engagement. - Defined and executed product vision for seamless sign-in experience across Alexa and Prime Video, targeting a 45% boost in Alexa registrations. - Secured global stakeholder alignment (Prime Video London) and drove cross-functional execution across tech and business teams. - Designed a scalable A/B testing framework with defined success metrics, impacting 30M+ devices and optimizing engagement. Led end-to-end QA, resolving key system issues for smooth rollout across Amazon’s entertainment ecosystem.

Product Strategy Consultant

Ascend National Cohort · Seattle, Washington, United States

Developed automation and strategy initiatives to streamline onboarding workflows and surface key impact insights, contributing to client success and long-term product scalability. - Built automation tools using Excel VBA, Power BI, and Python to reduce project delivery time by 30%. - Revamped the client onboarding model, cutting average onboarding time by 50% while improving data consistency. - Delivered an economic impact analysis highlighting a $1.17B contribution from diverse suppliers to guide inclusive procurement decisions.

Product Manager

Pixis · Bengaluru, Karnataka, India

Led the Access & Engagement pod at Pixis, owning the roadmap and execution of AI-powered features that improved user onboarding, ad operations, and campaign efficiency across the platform. - Built and launched an AI-powered onboarding platform, leading a cross-functional team of 7; improved onboarding efficiency by 82% and boosted adoption rates. - Partnered with the CTO to implement a risk analysis and account audit workflow, increasing marketing campaign efficiency by 20% and reducing operational costs. - Launched an LLM-integrated bulk ad publishing tool for Facebook and Google Ads, that generated variants of ad copies, reducing manual effort by 6 hours per customer per day and increasing revenue by 12%.

Product Associate | Runrate.Ai

o3 Capital · Bangalore Urban, Karnataka, India

Owned end-to-end delivery of O3 Capital’s mobile and web platforms, leading product development for the Thrive Wealth to runrate.ai (https://runrate.ai/) transformation and driving cross-functional alignment to scale user adoption. - Led roadmap and execution for Android, iOS, and advisor dashboard apps, resolving key product issues to ensure seamless stakeholder experiences. - Defined PRDs and process flows for onboarding, DIY investing, learning, and transaction modules in the upgraded wealth platform. - Integrated third-party services into the mobile app, aligning features with business goals and improving user experience. - Drove collaboration across Advisory, Tech, Marketing, Ops, and Design; led daily sprints to ensure on-time delivery and iteration.

Senior Product Analyst

Cholamandalam Investment and Finance Company Limited · Chennai, Tamil Nadu, India

Drove strategic analytics initiatives across HR and vehicle finance domains, enabling data-informed decisions on performance, credit risk, and business expansion through centralized reporting. - Point of contact for the HR analytics dashboard; delivered insights on recruitment, attrition, and performance metrics for leadership. - Led branch-level vehicle finance sales analysis to identify high-growth regions and recommend strategic expansions. - Collaborated with National Credit Managers to develop data-driven underwriting strategies and flag credit norm deviations. Partnered with business unit heads to define KPIs and standardize monthly performance reporting across verticals.

Business Analyst

Cholamandalam Investment and Finance Company Limited

Architected an analytics-driven credit scoring platform for vehicle finance and home loans, defined the strategy, collaborating with national credit managers to define ETL pipelines, engineer features and solutions, and train/test ML models, reducing delinquency rates by 10% across loan portfolios worth $1.2B+.

Product Analyst

CHOLAMANDALAM INVESTMENT AND FINANCE COMPANY LIMITED · Chennai, Tamil Nadu, India

Identified, strategized, and delivered an automated Environmental and Social Risk classification model on R, that correlated external web-scrapped data with the internal (sales and collections) data and visualized it on Qliksense, at PAN India level into categories of risk bands.

Product & Events Lead | Selectdine (Startup)

SelectDine · Vellore

Led product development, event management and partner acquisition for a restaurant-tech startup, launching a food delivery and reservation platform that rapidly scaled user adoption and engagement. - Owned end-to-end Android/iOS app development, launching booking, delivery, and offer features that drove 1,000+ downloads in the first quarter. - Onboarded 150+ restaurant partners and executed GTM campaigns, boosting booking conversions by 40% through feature iteration and A/B testing.