State DMV data, NADA/NIADA directories, and real-time signals — not a stale database.
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[01] Discover
50,000+ auto dealers.
Almost none are in Apollo.
Apollo indexes tech companies and enterprise contacts. It has almost zero coverage of franchise dealerships, independent used car lots, or dealer groups. ZoomInfo gives you AutoNation and Penske — not the owner of Riverside Chevrolet or Lakeside Toyota. These databases were built for B2B SaaS sales, not automotive.
0K+
Franchise auto dealers in the US
NADA member dealerships
0K+
Independent dealers
used car lots, BHPH, specialty
< 0%
Are in Apollo or ZoomInfo
invisible to traditional sales tools
< 0 min
To build your list in Origami
any state, any brand, any signal
[02] Research
AI agents that find dealers where
they actually register and operate.
Auto dealers aren't on LinkedIn. They're in state DMV dealer license registries, NADA/NIADA directories, Google Maps, and job boards. Origami's AI agents search these sources in real time — pulling dealer name, principal/owner, DMS tech signals, and growth indicators that Apollo was never built to find.
[03] Capabilities
Find your ideal auto dealer.
Qualified list in under 2 minutes.
State DMV dealer license registries
Every licensed auto dealer is registered with the state DMV or motor vehicle licensing board. Origami searches these registries directly — pulling dealer name, license type, owner/principal, and status. This is the most accurate source for auto dealer ownership data.
NADA and NIADA directory coverage
The National Automobile Dealers Association (NADA) and the National Independent Automobile Dealers Association (NIADA) represent the full spectrum of franchise and independent dealers. Origami cross-references both directories for complete market coverage.
DMS tech stack as a buying signal
Auto dealers use specialized Dealer Management Systems (DMS) — DealerSocket, CDK Global, Reynolds and Reynolds. BuiltWith signals let you filter by DMS provider, identifying dealers that are ready for integrations or due for a tech refresh.
Hiring and growth signals from job boards
A dealer posting for finance managers, BDC coordinators, or estimators is scaling. Origami monitors Indeed, LinkedIn Jobs, and ZipRecruiter to surface dealers in active growth mode — the exact moment they're most receptive to software and services.
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