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Kayzen

Kayzen

Kayzen is a mobile demand-side platform (DSP) dedicated to democratizing programmatic advertising. We enable leading apps, agencies, media buyers, and brands to run programmatic customer acquisition, retargeting, and brand performance campaigns through our self-serve and managed service options. Built on the three core pillars of performance, transparency, and control, Kayzen powers the world’s best mobile marketing teams with bespoke solutions that fuel business growth and deliver a competitive advantage. With an unprecedented scale of 230B+ daily ad requests from 1.9B+ unique users worldwide, we serve up to 1B+ ads per day in 180 countries. Kayzen is accessible through our APIs and user interface.

Berlin, Be, Germany51-200 employeesFounded 2019

Overview

Kayzen powers the world’s best mobile marketing teams to take programmatic in-house. Built on the three key pillars of performance, transparency and control, Kayzen is a software platform which enables leading app developers, agencies and entrepreneurs to run programmatic user acquisition, retargeting and upper funnel campaigns in-house with an unprecedented scale of 60bn daily ad requests from 1bn+ unique users worldwide. Kayzen is accessible through its APIs or user interface and supports mobile video, playable / MRAID, native and banner ad campaigns.

Tech Stack

Common crawlViewport metaIphone / mobile compatibleDnssecApple mobile web clips iconContent delivery networkGoogle tag managerMobile non scaleable contentCloudflare cdnWordpressAIAndroidApacheAtlassian CloudDoubleClickDoubleClick ConversionFacebook Custom AudiencesFacebook Login (Connect)Facebook WidgetGmailGoogle AdSenseGoogle AdWords ConversionGoogle AnalyticsGoogle AppsGoogle Dynamic RemarketingGoogle Font APIGoogle Tag ManagerHotjarHubspotIntercomLinkedin Marketing SolutionsMailChimp SPFMailchimp MandrillMobile FriendlyOpen AdStream (Appnexus)RemoteRenderRoute 53TypeformVimeoWordPress.org

Funding History

Seed Round

$4.0M

Jan 2020

Lifeline Ventures, Dilpesh Parmar, Ragnar Kruse +1