How to Run a LinkedIn Outreach Campaign for Marketing Managers at AI Companies in 2026 (Steal Our Exact Sequence)

Quick Answer: Origami now includes a built‑in LinkedIn sequencer — you can find Marketing Managers at AI companies, enrich their data, and send a full 3‑touch outreach campaign without ever leaving the platform. No exporting CSVs, no third‑party sequencer. You build the list, write (or auto‑generate) the messages, set the cadence, and launch — all in one place.

This guide is the companion to our post on how to build a list of Marketing Managers at AI Companies. Now that you have your target list inside Origami, I’ll walk you through the exact three steps to turn that list into replies, referrals, and meetings — with real message scripts you can steal.

---

Step 1: Build (or Refresh) Your List in Origami

If you haven’t already built the list, you can do it in under a minute. Inside Origami, describe your ideal prospect in plain English. Here’s the exact prompt I use for Marketing Managers at AI companies:

“Find Marketing Managers at US‑based AI companies with 50–500 employees. Only include people who posted about martech, AI product marketing, or pipeline attribution in the last 90 days. Exclude agencies and consultancies. Return names, verified emails, phone numbers, company name, size, industry, and personal LinkedIn URL.”

Origami’s AI agent searches the live web, chains data sources, enriches contacts, and returns a qualified list with verified email addresses and phone numbers — not scraped guesses. You’ll also see company descriptions, tech stacks, and recent LinkedIn activity. The free plan gives you 1,000 credits (no credit card), so you can test the whole workflow without paying a cent.

Already have the list? Jump to Step 2.

---

Step 2: Refine and Qualify for LinkedIn Outreach

A raw list of 200 Marketing Managers isn’t a campaign — it’s a spreadsheet. You need to segment and qualify before you sequence. On LinkedIn, relevance beats volume every time.

In Origami, you can filter your list inline. Here’s how I segment Marketing Managers at AI companies:

Filter by company sub‑vertical Not all AI is the same. Someone marketing an LLM‑based product deals with different positioning than someone marketing AI‑infrastructure tooling. I create segments like:

• Foundation model companies (OpenAI clones, open‑source LLM builders)
• AI‑native SaaS (products built on top of GPT, Claude, etc.)
• AI infrastructure & MLOps (compute, vector databases, orchestration)

You can do this right in Origami by filtering the enriched “industry” or “description” tags.

Filter by company size

• 11–50 employees: marketing manager is often a team of one, doing everything.
• 51–200 employees: there’s usually a small team, and they’re starting to care about attribution.
• 201–500 employees: more mature, likely using marketing ops tools, and harder to reach.

I usually start with the 51–200 slice — enough scale to need better processes, but still accessible.

Filter by LinkedIn activity Origami surfaces whether someone posts regularly. If a marketing manager has been sharing content about AI marketing challenges, they’re 10x more likely to reply. I create a segment of “active posters” and a separate one for “lurkers” — the former gets the first batch.

Trim the noise Remove anyone who:

• Works at an AI agency or consultancy (they won’t buy what you sell the same way)
• Has a title like “Marketing Manager, Events” (unlikely to control tool budget)
• Hasn’t changed roles in the last 18 months (low urgency)

At this point you might have 80–120 highly qualified prospects. That’s a real campaign.

---

Step 3: Create the LinkedIn Sequence

Origami offers two ways to build your outreach sequence. Both keep you inside the same platform.

Option A: Paste your own templates

If you have a proven sequence, you just paste it into Origami’s sequencer. Write three messages (or more), assign delays between them (e.g., Day 1, Day 3, Day 7), and hit launch. No uploads, no CSV exports.

Option B: Let the agent generate personalized messages

Toggle on the AI writer and Origami will automatically create a 3‑day LinkedIn sequence for every lead. It uses the enriched data — title, company, industry, recent posts — to write messages that sound like they came from a human. For a list of 100 leads, that’s hours of copywriting saved.

I usually combine both: I write the core templates, set them as the default, then let the agent personalize the opening line and a detail or two per lead.

Below is the exact 3‑touch sequence I use for Marketing Managers at AI companies. It works because it speaks to their actual pain points — not generic “I love what you’re doing.”

---

The 3‑Touch LinkedIn Sequence You Can Steal

Day 1 — Connection Request (Note)

“Hi [FirstName], I’m following [Company]’s recent positioning shift — not many AI brands nail the product‑story like you. I help marketing teams at AI companies turn that story into pipeline without burning budget on ads. No pitch yet, just wanted to connect and trade notes on the weirdness that is AI marketing.”

Why it works: It’s specific (“recent positioning shift” — even if vague, it shows you looked), acknowledges the uniqueness of AI marketing, and explicitly removes pressure.

---

Day 3 — Follow‑Up Message (Value Drop)

“[FirstName], one thing I hear from AI marketing managers is that attribution breaks when your product doesn’t fit a standard B2B funnel. I put together a 3‑page framework for mapping pipeline from demos to model‑driven conversion — no fluff. If you’re dealing with that, I’d be happy to forward it. No strings.”

Why it works: It names a real, specific pain (attribution for non‑linear B2B AI funnels) and offers a concrete resource. The “no strings” line defuses the pitch radar.

---

Day 7 — Final Message (Soft Close)

“Hey [FirstName], I know you’re swamped — I’ll leave this here. Two AI marketing teams just moved their outbound from a scrappy spreadsheet to a repeatable playbook; they cut cost‑per‑meeting by 40%. If you ever want to see the one‑pager, just reply ‘AI’ and I’ll send it. Otherwise, keep doing what you’re doing at [Company] — it’s fun to watch.”

Why it works: No begging, no fake urgency. A clear, simple call‑to‑action (reply “AI”), a credible metric, and a classy exit ramp.

---

A note on length: All three messages are under 100 words. On LinkedIn, especially for connection notes and follow‑up DMs, anything longer gets skimmed or ignored. Be direct. Respect their time.

---

Step 4: Send the Sequence Directly from Origami

Here’s where most guides fail: they tell you to export the list to some CSV, upload it to a separate sequencer, map the fields, sync the inbox… and pray nothing breaks. That’s a data‑integrity nightmare and a compliance risk.

With Origami, you launch the campaign right from the same dashboard where you built and refined your list. No export. No second tool. The built‑in LinkedIn sequencer sends the connection request (with note) on the cadence you set, waits the delay you configured, then sends the follow‑up messages. All automatically.

Sending & tracking

Once the sequence is live, you can see opens, clicks, and replies in the same interface. While reviewing a contact’s activity, you still have their enriched profile visible — title, company, tech stack, recent posts — so you know exactly why you reached out and can tailor your reply when they respond.

Automatic un‑enrollment

If someone replies, they exit the sequence instantly. No forgetting to pause. No accidentally sending a breakup message to a warm lead who already booked a meeting. This sounds basic, but it’s the number‑one reason manual sequences burn leads.

One platform, end‑to‑end

The workflow is:

1. Describe your ideal customer → Origami builds the list.
2. Refine and segment in the same view.
3. Write or auto‑generate the LinkedIn sequence.
4. Set delays and launch.
5. Track replies, opens, and clicks — all without switching tabs.

The sequencer is included on all paid plans. You’re only paying for the credits used to enrich your leads; the sending engine itself is free. The free plan includes 1,000 credits so you can run a small campaign at zero cost and see the full loop.

What response rates to expect

When I target Marketing Managers at AI companies with the segmenting and messaging above, I usually see:

• Connection acceptance rate: 40–55% (higher if you engage with their content first)
• Reply rate to Day‑3 message: 8–15%
• Positive reply rate (meeting booked or asset requested): 4–8%

Those numbers assume a well‑refined list and non‑generic copy. If you’re below 3%, it’s usually a targeting problem (your list isn’t tight enough) or a messaging problem (the copy doesn’t resonate). The fix isn’t more volume; it’s a better list or a slight message tweak.

When to iterate

The beauty of running everything inside Origami is that you can A/B test sequences directly. Duplicate a list, adjust the Day‑3 message, and run a small batch. Wait 72 hours and compare reply rates. You’ll know quickly whether the message needs adjusting. If nothing works after three iterations, refine the list (e.g., switch from “Marketing Managers” to “Head of Growth” at the same companies, or filter by a different pain signal).

---

Ready to launch your first AI‑marketer campaign?

If you’ve already built the list using the parent guide, you’re 10 minutes away from your first sends. Open your list in Origami, paste the sequence above (or let the agent write it), set a 3‑day cadence, and launch. No export. No duct‑tape integrations. Just one platform from list to reply.

Try Origami for free — 1,000 credits, no credit card. See how much faster you can go from “I need leads” to “I just got a reply.”