Rotate Your Device

This site doesn't support landscape mode. Please rotate your phone to portrait.

How to Run a LinkedIn Outreach Campaign to Singapore Real Estate Developers Who Need Aerial Footage in 2026

Step-by-step LinkedIn outreach guide for landing Singapore property developers with aerial drone services. Exact 3-touch sequence, templates, and send strategy inside Origami.

Charlie Mallery
Charlie MalleryUpdated 13 min read

GTM @ Origami

Quick Answer: You can run the entire outreach campaign inside Origami, which has a built-in LinkedIn sequencer—build a list of Singapore real estate developers who need aerial footage, then send personalized connection requests and follow-ups from the same dashboard. No CSV exports, no third-party tools.

If you already built the prospect list using our how to find Singapore Real Estate Developers Who Need Aerial Footage guide, you can jump straight to Step 2 below. This post gives you the exact 3-touch LinkedIn sequence (word-for-word templates), how to refine your list for maximum replies, and what results to expect.


Step 1: Build the List in Origami (Skip if Done)

Even if you have a list already, it’s worth understanding how Origami’s AI agent builds a targeted, enriched set of contacts—so you can replicate it for other audiences.

The Exact Prompt You'd Type

When you create a new lead search inside Origami, the interface asks you to describe your ideal customer in plain English. For this audience, here’s the prompt that pulls high-intent decision-makers:

“Find me real estate developers in Singapore who are actively involved in residential or mixed-use projects and would benefit from professional aerial drone footage for site progress updates, marketing collateral, investor reporting, or virtual tours. Focus on roles like Project Director, Head of Marketing, Development Manager, or Managing Director. Exclude small boutique firms — only developers managing projects with at least 100 units or commercial GFA above 50,000 sq ft.”

You don’t need to construct Boolean strings or guess job titles. Origami’s AI searches the live web, chains multiple data sources, and returns a clean prospect list.

What Origami Returns

After processing (usually under a minute), you get a table with:

  • Full name and LinkedIn profile URL
  • Verified email addresses and direct phone numbers (when available)
  • Job title, department, and seniority level
  • Company name, website, and size
  • Tools and technologies the company uses (e.g., CRM, marketing platforms)
  • Any additional context that signals interest in drone services: recent project launches, URA tender wins, new en-bloc acquisitions, or press mentions about using drones

Each contact is enriched, not just scraped. You’ll see whether that developer’s marketing team is already posting drone shots on social media (meaning they likely use a vendor you can displace) or if they’re stuck doing manual ground photography (meaning they’re ripe for an upgrade).

Free Credits — No Credit Card

You can test this now. Origami gives every account 1,000 free credits, no credit card required. That’s enough to build a list of 200–300 enriched leads for free. Paid plans start at $29/month if you need more credits, but the LinkedIn sequencer itself is included on all paid plans at no extra cost (you only pay for credits to enrich leads).

If you followed our parent guide, you already have this list. Now let’s refine it for outreach.


Step 2: Refine and Qualify the List for LinkedIn

A raw list of 500 contacts will burn your connection requests and annoy people. You need to slice the list into micro-segments so every message feels custom, not mass-mailed.

How to Review and Remove Bad Fits

Inside Origami’s lead table, you can filter, tag, and delete contacts. I always do these three things before sequencing:

  1. Remove generic info@ or careers@ email addresses — they indicate a catch-all inbox, not a direct decision-maker. Stick with personal work emails that Origami verified.
  2. Cross-check LinkedIn profiles — Origami links to each profile, so quickly glance at their activity. If someone left the developer two months ago and now works at a bank, remove them. Similarly, if their profile screams “junior architect” instead of a budget holder, drop them.
  3. Filter out small project shops — if you targeted “developers with projects over 100 units” but the prompt pulled a couple of firms doing renovate-only landed homes, delete them manually. Your sequence is written for scale developers, not one-off bungalow flips.

Segment by Role, Project Stage, and Trigger Events

This is where you make your reply rate jump. Create separate sub-lists inside Origami for each segment, because you’ll tweak the message copy slightly for each group.

The three segments that work best for aerial footage in Singapore:

Segment A: Project Directors & Construction Managers
They care about site progress documentation, worker safety compliance (MOM/BCA regulations), and monthly investor reports. Their pain: they’re still paying photographers to walk the site every week, or they rely on low-res smartphone snaps.

Segment B: Marketing Heads & Sales Directors
They need showflat launch videos, social media teasers, drone hyperlapse of the surrounding district, and 360° virtual tours for overseas buyers. Their pain: they’ve tried stock footage of a different skyline and it looks fake. They need real, localized footage that sells the neighborhood.

Segment C: Managing Directors & Business Owners
They approve budgets. They care about cost efficiency versus traditional videography, differentiating their brand in a crowded launch weekend, and staying ahead of competitors who already use aerial content. They respond to numbers: “We cut your site documentation costs by 40% while improving quality.”

What “Qualified” Looks Like for This Audience

A qualified lead is someone who:

  • Works at a developer with at least one active project in the next 6 months (check their LinkedIn or company news for mentions of “upcoming launch,” “TOP targeted 2027,” etc.)
  • Has a role that allows them to hire an outside vendor for photography/videography (marketing teams typically have an agency roster; project directors can push for a better supplier)
  • Shows any sign of using or considering aerial content already—maybe they shared a drone shot from a competitor’s project, or their website has outdated static photos of a progressing site

Once you’ve tagged your contacts into these segments, you’re ready to write the sequence.


Step 3: Create the LinkedIn Sequence

Origami offers two ways to build your outreach sequence. You can either paste your own templates into the sequencer, or let the AI agent generate a personalized 3-day sequence for all your leads automatically based on each contact’s profile data. Both options are free on paid plans—the sequencer costs nothing to send.

I’ll show you the manual template approach below, because copy-pasting these messages gives you full control over tone and adaptation to each segment. You can always use the AI agent to generate variants after you see what works.

How the Sequencer Works

You’ll configure a 3‑touch sequence inside Origami:

  • Touch 1 (Day 1): Connection request with a short note (max 300 characters)
  • Touch 2 (Day 3): First follow-up message (InMail or message once connected)
  • Touch 3 (Day 7): Final message that soft-closes

You set the delay between each touch—I recommend Day 3 and Day 7, not earlier. That gives them time to accept your request and see you in their feed before you follow up.

All messages are inserted as templates; Origami automatically populates merge tags like , , and `` from the enriched contact data. Below are the exact sequences I’ve used for Singapore real estate developers who need aerial footage. Steal them and adjust for your segment.


Sequence A: Project Directors & Construction Managers

Day 1 — Connection Request (300 char limit)

“Hi , I help SG developers like get consistent drone site progress updates without the hassle of CAAS permits. Your work looks impressive. Would love to connect and share a case study.”

Day 3 — Follow-Up Message

“, quick follow-up. Many project directors we work with swap monthly site walkthroughs for a 10-minute drone flight—they get geo-tagged imagery for BCA compliance and investor updates in half the time. Can I forward a 2-min sample from a similar condo site?”

Day 7 — Final Message

“, last note. If site progress documentation is on your radar for ’s next Q, I’d be happy to hop on a 10-minute call to see if our drone solution fits your existing workflow. No obligation. - ”


Sequence B: Marketing Heads & Sales Directors

Day 1 — Connection Request

“, saw the marketing materials for . Aerial footage could really showcase the neighborhood and district connectivity. I help developers in SG get cinematic drone shots—happy to connect and share some local examples.”

Day 3 — Follow-Up Message

“, when launches new phases, do you rely on ground videography alone? We deliver 3-min drone reels that drive walk-ins by showing the actual view from the 20th floor—same week turnaround, CAAS-compliant. Worth a peek?”

Day 7 — Final Message

“, I’ll leave you with one idea: the last developer we worked with put a 60-sec drone vid on their project microsite and saw a 23% uptick in enquiries that month. If you’re open to trying something similar for , let’s talk. No pressure. - ”


Sequence C: Managing Directors & Business Owners

Day 1 — Connection Request

“, I noticed is pushing several new launches. Aerial content can differentiate your brand without inflating the marketing budget. I run a drone service tailored for SG developers—happy to connect.”

Day 3 — Follow-Up Message

“, one quick stat: developers using weekly drone progress updates cut the time spent on investor report prep by 30% because the footage auto-logs dates and GPS. We handle all permits. Can I send over a pricing sheet so you can compare to your current video spend?”

Day 7 — Final Message

“, if you’re exploring ways to make ’s project updates more visual or cut through launch weekend noise, I’d welcome a 10-min chat. I’ll show you exactly how we’ve done it for similar SG firms. - ”


Step 4: Send the Sequence Directly from Origami

Here’s where most outreach processes break: you build a list in one tool, export a CSV, upload it to a LinkedIn automation tool, set up sequences there, hope the sync works, and then try to track replies across two dashboards. You won’t do that.

Launch from the Same Dashboard

Inside Origami, open your refined contact list. Click “Sequences,” choose “LinkedIn Outreach,” and select whether you want to paste your templates or let the AI agent write them. Then:

  • Pick which segment to enroll (you can run separate sequences for each segment simultaneously)
  • Set the delay between touches (Day 1, Day 3, Day 7)
  • Configure sending hours: I recommend 9:00–11:00 AM Singapore time Tuesday–Thursday, when developers are desk-bound after site visits
  • Hit Launch

Origami’s built-in LinkedIn sequencer sends connection requests with the note you wrote, and once a contact accepts, it automatically sends the follow-up messages on schedule. You don’t need to export the list or log into another tool.

Tracking & Prospect Context

Every action—connection sent, accepted, message delivered, opened, clicked, replied—shows up in the same Origami dashboard where you built the list. You can filter by sequence stage (e.g., “awaiting acceptance,” “touched 2,” “replied”).

While you’re reviewing a contact’s activity, you can still see their enriched profile: title, company, tech stack, project details. That means when someone replies, you instantly know why you reached out and what angle you took—no need to dig through old spreadsheets.

Automatic Un-Enrollment

If a prospect replies at any point, Origami removes them from the sequence. You won’t accidentally send a breakup message after they’ve already booked a meeting. The reply lands in your Origami inbox, and you can respond manually—or use the AI assistant to draft a personal reply.

One Platform, Full Workflow

This is the real power of Origami: you go from plain-English prompt → enriched prospect list → LinkedIn sequence writing → automated sending → reply tracking, all inside one tool. No syncing APIs, no broken Zapier zaps. The sequencer itself is included on all paid plans—you’re only paying for the credits you used to enrich those leads.

What Results to Expect (and When to Iterate)

From running this exact outreach to Singapore real estate developers, here’s a realistic range (your numbers will vary by list quality and offer):

  • Connection acceptance rate: 18–28% (warm notes that mention the developer’s project by name convert far better than generic “I’d like to add you”)
  • Reply rate across all touches: 6–12% (the Day 3 message typically gets the bulk of replies)
  • Meeting booked rate: 2–5% of enrolled contacts

If your acceptance rate dips below 15%, iterate on your list, not your messaging. You likely have too many wrong roles or companies that don’t have active projects. If your reply rate is below 5% after touch 3, iterate on messaging—test different angles (site progress vs. marketing vs. cost efficiency) across your segments and see which one moves.


Next Step: Launch Your First Sequence This Week

You now have the exact 3-touch templates, the segmentation logic, and the send strategy for landing Singapore real estate developers who need aerial footage. The whole process lives inside Origami—build your list with a plain-English prompt, choose your sequence, and start sending. The free 1,000 credits let you test this without a credit card, so pick a segment, copy the template above, and launch.

Frequently Asked Questions

Find leads in these industries