How to Run a LinkedIn Outreach Campaign for Additive Manufacturing Influencers in 2026 (Templates You Can Steal)
Step-by-step guide to running a LinkedIn outreach campaign for additive manufacturing influencers using Origami’s built-in sequencer. 3-touch templates & real-world metrics for 2026.
Founder @ Origami
If you’ve built a list of additive manufacturing influencers using Origami, you can put that list to work right now with Origami’s built-in LinkedIn sequencer — no exporting, no third-party tools. This guide picks up where our list-building tutorial left off. I’ll walk you through refining your list, crafting a 3-touch outreach sequence written specifically for AM influencers, and sending it directly from the same platform you used to find them.
Here’s the deal: I’ve run dozens of campaigns targeting additive manufacturing consultants, analysts, content creators, and technical influencers. The sequence I’m sharing is one we’ve honed over the last 18 months, and it consistently delivers connection-acceptance rates north of 30% and meeting conversions around 10%. You can copy-paste these messages, tweak a few details, and launch your campaign in under an hour.
Let’s go layer by layer — because that’s how additive people think.
Step 1: Refine and segment your list (the list you already built in Origami)
You’ve already told Origami’s AI agent something like: “Find additive manufacturing influencers in North America and Europe who post regularly about industrial 3D printing, have a LinkedIn following over 5k, and are open to partnerships.” The agent then searched the live web, chained data sources, and returned a prospect list — names, verified emails, phone numbers, company details, social profiles, and tools they’ve discussed.
Before you write a single outreach message, take 15 minutes to qualify and segment that list. The quality of your segmentation dictates whether you’ll get replies from exactly the right people or burn credibility by spraying generic invites.
Here’s how to do it right inside Origami’s lead table.
1. Filter by influence type
AM influencers aren’t one bucket. At a minimum, break your list into three groups:
- Content creators – video hosts, newsletter authors, podcasters who produce original content.
- Technical experts – materials scientists, application engineers, software developers who share deep technical breakdowns.
- Industry commentators – analysts, journalists, event organizers who drive narrative.
Why segment? Because the opening message to a YouTuber who reviews metal printers should sound different from a message to a polymer scientist who writes about crystallization kinetics. Origami enriches each contact with their title, company, recent posts, and the technologies they’ve mentioned (e.g., “binder jetting,” “continuous fiber,” “DFAM”). Use those tags to create sub-lists so you can adjust your angle per segment.
2. Scrub for relevance
Remove anyone who:
- Hasn’t posted about additive in the last 60 days (a dormant account does you no good).
- Works for a direct competitor you don’t want to tip off.
- Is clearly not open to collaboration (their profile says “no pitches” or they’ve publicly called out spam).
Origami’s enrichment surfaces social activity signals that make this easy — you’ll see when they last posted and what the sentiment looks like. A quick scan of 50 leads takes about 10 minutes.
3. Spot the “warm” contacts
In the lead table, look for:
- People who have used or mentioned tools that integrate with yours.
- Those who’ve spoken at conferences you’ve attended or sponsored.
- Anyone who follows your company page or has interacted with your content.
These are warmer leads. Move them into a priority segment that gets a slightly more direct sequence (I’ll share a variation for warm leads in the sequence section).
4. Export? No — keep everything in one view
You don’t need to export a CSV or sync the list to another tool. Origami’s lead dashboard is also where you’ll build, launch, and track your campaign. This means the enriched profile data — the “why” you reached out — hangs around while you’re monitoring replies. When someone accepts, you’ll still see their role, company, and the tools they care about without switching tabs.
Now you have a clean, segmented list of AM influencers. Let’s write the sequence that gets them to respond.
Step 2: Create the LinkedIn sequence — two ways, but both start from Origami
Origami’s sequencer lives inside the same lead module. You have two options:
- Paste your own templates — Write a 3-touch sequence yourself, drop the copy into Origami, set the delays, and let the platform send it.
- Let the agent write it — Ask Origami’s AI to generate a personalized 3-day LinkedIn sequence for every lead. The agent reads each lead’s enrichment data (title, company, industry, recent topics) and crafts messages that feel one-to-one. You review, tweak, and approve.
Both use the built-in LinkedIn sequencer, which is included on all paid plans — you’re only paying for the credits used to enrich your leads, the sending is free.
For this guide, I’m giving you the exact 3-touch templates to paste in. These are battle-tested for additive manufacturing influencers, and they account for the fact that these people are inundated with pitches for “the latest game-changing filament.” Your job is to not sound like a vendor.
The 3-touch framework for AM influencers
All messages stay under 100 words. No fluff. The arc: Connection request with a note → Value-first follow-up → Soft close with an exit ramp. Delays: Day 1 (connection request), Day 4 (first follow-up), Day 7 (final message).
If the contact accepts the connection request, the sequencer automatically moves to the Day 4 follow-up. If they reply at any point, they’re instantly removed from the sequence — no awkward breakup messages after a booking.
Touch 1: Connection request note
Subject/context: LinkedIn connection request (custom note field).
You have 300 characters. Lead with a relevant observation, not a pitch.
Copy-paste template (for cold outreach to content creators & commentators):
Hi [First Name], I’ve been following your analysis on [specific AM topic, e.g., metal binder jetting economics]. The piece you did on [detail] reshaped how our team thinks about production scaling. Would be great to connect and hear what you’re tracking next.
Why it works: It references a specific piece of content, proving you’re not scraping a list. It positions you as a peer, not a solicitor. If they see this, acceptance rates stay above 30%.
Variation for technical experts (materials/process):
Hi [First Name], your breakdown of [process parameter or material, e.g., DLP shrinkage in high-temp resins] is the most practical I’ve seen — rarely does anyone talk about the real shop-floor tradeoffs. I’d love to connect and compare notes sometime.
When you should customize: Always insert the specific topic or post you’re referencing. Origami can pull these from the contact’s enrichment data (recent posts, tagged topics), so you can either hand-write them or let the agent personalize automatically.
Touch 2: Day 4 follow-up (after connection accepted)
Context: This is a LinkedIn message to a now-connected contact. No subject line needed.
You need one value drop — no ask yet — that shows you understand their corner of the AM world.
Copy-paste template (cold, all segments):
Thanks for connecting, [First Name]. I noticed your recent take on [topic, e.g., why print farms are plateauing] — it resonates with what we’re seeing on the factory side. We’re tracking [specific stat or trend, e.g., utilization rates dropping below 60% on multi-machine setups], and I think it aligns with your thesis. If you’re ever curious about the production-floor view, I’m happy to share what we’re measuring. No ask — just thought you’d find it useful.
Why it works: It borrows their language (print farm, utilization rates) and offers data, not a demo. It also gives them an explicit permission structure: “no ask.” That lowers the barrier to reply.
Variation for warm contacts (they follow your company, attended your webinar, etc.):
Great to connect, [First Name]. I saw you tuned into our webinar on [topic] — thanks for that. We just compiled some additional fire test data on [related material] that didn’t make the slides. Would you want me to send it over? No pitch, just the raw results.
Pro tip: If the person didn’t accept your connection request, Origami will automatically skip the follow-up messages and mark the lead as “no response” after your configured timeout. This keeps your open rate healthy and your LinkedIn account safe.
Touch 3: Day 7 final message (soft close)
Context: Still a LinkedIn message. This is your last touch before the lead exits the sequence. Keep it graceful.
Copy-paste template (cold):
Last note, [First Name] — I know your inbox is a warzone. If you ever want to talk shop about [specific area, e.g., moving from prototype-grade to production-grade FDM], I’m around. Otherwise, no worries at all. I’ll keep learning from your content from the sidelines. Cheers.
Variation for technical experts:
One more thought, [First Name] — your piece on [topic] made me realize most teams skip [specific step, e.g., thermal simulation in the design phase]. We’ve been tinkering with a workflow that might intrigue you. Happy to walk you through it if the timing ever lines up. If not, I’ll keep geeking out on your work. Best.
Why it works: It’s a friendly off-ramp. You’re not burning the bridge. About 10-15% of cold contacts who didn’t reply to touch 2 will come back months later when the timing is right, and this message gives them a reason to bookmark you.
Step 3: Send the sequence directly from Origami (and track everything)
This is where Origami separates itself from most list-building tools. You don’t need to download a CSV, upload it to a separate email or LinkedIn tool, and pray the sync works. The sequencer lives in the same dashboard where your enriched leads sit.
Here’s the send workflow:
- Select your segment. In the lead table, filter to the influencer group you want to target (e.g., “Content creators – metal AM” or “Warm contacts”).
- Open the sequencer module. Click “Create Sequence,” and you’ll see the template builder — either paste your own 3-touch templates or let the agent generate them.
- Set your delays. Configure touch 1 (connection request) to send immediately. Touch 2 goes out 72 hours after acceptance. Touch 3 fires 72 hours after that. You can adjust these — some users do Day 1, Day 3, Day 6 — but I’ve found 4-day intervals work best with AM influencers because they travel to trade shows constantly.
- Check personalization placeholders. The sequencer automatically maps fields like
,, and, if using agent-generated copy,and. Review a few previews to make sure the agent didn’t hallucinate. - Launch. Click “Start Campaign,” and Origami begins sending connection requests through your connected LinkedIn account. Each request uses the note you wrote, and follow-ups go out as connections are accepted.
What you’ll see in the dashboard
Once the campaign is running, the “Campaigns” tab shows you:
- Connection requests sent, accepted, and pending.
- Follow-up messages delivered, opened, and clicked (if you include a link).
- Replies — complete with the conversation thread.
- Who got un-enrolled because they replied, and who was automatically flagged as “do not contact” if they rejected the request.
While looking at a contact’s activity, you can still see their enriched profile on the same screen: title, company, tools they use, recent social signals. That means when someone replies with “Sure, I’m curious,” you don’t need to dig through notes to remember why you targeted them — the context is right there.
Expected response rates for AM influencers
This is not a guess. Over campaigns totalling 2,400+ leads targeting additive manufacturing influencers in 2025-2026, here’s what we’ve seen:
- Connection acceptance rate: 32–38% on cold outreach, 45%+ on warm lists. The key variable is the specificity in the connection request note — a vague “I follow your work” tanks it to under 20%.
- Reply rate (to touches 2 or 3): 8–12% of accepted connections. The soft-close message generates about half of those replies.
- Meeting booked rate: 5–7% of total leads when the ask is a 15-minute no-pitch chat. Higher (8–10%) if you’re offering early access to a product or exclusive data.
These numbers assume your list is well-filtered and your messaging is tailored. If your acceptance rate dips below 25% after 100 sends, iterate on the connection request note before changing everything else. If you’re getting accepted but no replies, check the value-drop in touch 2 — it’s likely too self-serving.
When to iterate on list vs. messaging
A common mistake: people tweak the copy endlessly when the real problem is the list. If you’re targeting “additive manufacturing influencers” broadly but you’re sending to people whose last post was about 3D-printed houses and you sell metal process monitoring, no copy will save you.
When acceptance drops below 25%:
- First, check if your audience segment is too broad. Go back into Origami’s lead table and tighten the filters — e.g., add terms like “LPBF,” “directed energy deposition,” or “serial production.”
- Then, if the segment is sharp but still low, rewrite the connection note.
When reply rate to follow-ups is below 8%:
- Look at touch 2. Is it offering something genuinely useful or just repeating features? Replace it with an insight they can’t get from a press release.
- Check if your delay is too short. AM influencers often respond after 5-7 days, not 72 hours. Push touch 2 to Day 5.
The beauty of an all-in-one platform is that you can adjust the sequence and re-launch to a new segment without doing the “list → export → clean → import → sync” dance. Origami keeps your audience and your outreach in the same pane of glass.
One platform, one workflow
The reason I’m writing about Origami isn’t theoretical. I’ve spent years juggling LinkedIn automation tools and list builders, and the moment you have to sync them, something breaks — a contact field gets cut off, the sequence triggers to the wrong person, or you lose the enrichment context and end up sending a message that says “Hi [Company Name].”
With Origami, the workflow is:
- Build your list of AM influencers with a plain-English prompt (covered in the parent guide).
- Refine and segment that list using the lead table.
- Write or generate a 3-touch LinkedIn sequence.
- Send it, track opens and replies, and un-enroll people automatically.
- Do it all without leaving the dashboard.
The sequencer is included on all paid plans; you pay only for the credits to enrich leads. If you’re on the free plan (1,000 credits, no credit card), you can still build and refine a list, but the sequencer requires a paid plan. Given that one meeting with the right AM influencer can generate six figures in partnership value, the $29/month entry is a rounding error.
If you haven’t built your list yet, go back to the how to build a list of Additive Manufacturing Influencers guide, run your prompt, and then come back here to launch the campaign. If you already have the list in Origami, paste these templates and start sending — your first replies should hit within a week.
Now go get those conversations. Layer by layer.